We ran about 12 tests over a 3 month period and improved the conversion rate by over 30% from the start of the project.

The Challenge

The project was to help Nobul improve the conversion rate on the site, particularly at the bottom of the funnel. 

The Process

We attacked this in a number of ways:

- Identified the key types of traffic that were coming to the site and customized the experience for each major group

- adjusted the copy and content at each stage of the funnel, with a focus on the final stage where there was the largest drop-off

- create a process to continuously run a test, roll out the winner and then start a new test

The Solution

We ran about 12 tests over a 3 month period and improved the conversion rate by over 30% from the start of the project.

Skills Used

Web Development,CRO,Marketing Strategy

Industry

Real Estate

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

7.22

ROAS

Hooke

They had tons of awesome products but weren't able to get profitability

0.2

ROAS

Barton Bands

They have a very extense catalogue with very different price ranges and brands

Le Mieux

Award winning professional turned consumer personal skincare brand. The Brand had been very successful B2B but struggled with growing its D2C business.

Alma Sensai

the launch an opening of a high-end private club in a palace in Madrid prime real estate to an international audiences.

The Redux Group

The Redux Group, a real estate group in the DC area, faced challenges in consolidating audiences for improved tagging and segmentation. The Marketing Specialist overseeing events and email marketing sought assistance.

M1 Concourse

M1 Concourse, a race track and events center, faced challenges with low open rates, click rates, and minimal e-commerce purchases. The Digital Marketing Manager, responsible for email to social media and website efforts, felt they were underutilizing tools.

Safar Publications

Safar Publications, an online learning platform, enlisted Mayple's help in optimizing their journeys initiative.

Frothy Monkey

Frothy Monkey, an all-day cafe, prides itself on quality, warmth, and building relationships in neighborhoods across multiple cities. Paige, the communications coordinator, plays a pivotal role in managing written and visual content for the Frothy Monkey retail cafes.