During this 5 month campaign we drove an increase of over 20% to their Dealer Program membership while generating over 320 consumer leads for their Retail Partners.



0.7
CPL

The Challenge

Hayward is a global manufacturer and supplier of pool equipment. Their goal was to raise awareness and drive participation in their Dealer Program with pool retailers and contractors while at the same time drive consumer sales through their dealers across Canada. 



The Process

I set up a strategy to target Pool Dealers using Video and static posts on LinkedIn to drive awareness and generate inbound leads with dealers and supported this effort with digital ad and email promotions through the National trade magazines.

 

At the same time I set up dynamic and keyword based search ads on Google to drive in-market consumers to optimized product landing pages that redirected them to authorized local dealers.



The Solution

During this 5 month campaign we drove an increase of over 20% to their Dealer Program membership while generating over 320 consumer leads for their Retail Partners.



Skills Used

Paid Ads,Paid Ads

Industry

Home & Garden

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

0.35

CPO

Umami Cart

  • Developing a holistic growth plan that took all paid channels into consideration and balancing with organic channels
  • Driving a net positive ROAS on Facebook and finding success with non-dynamic ad formats
  • Scaling Google search


Jersey Italian Gravy

Jersey Italian Gravy was challenged in getting their online website into an improved sales machine, to take the business up a level.

2

ROAS

Mega Viral Store

Create the ecommerce brand from zero

2.33

CPL

Norcom

The client wanted to generate new leads

Feedmark

For businesses in the ever-evolving world of e-commerce, optimizing email marketing is the key to success. Feedmark Ltd, an e-commerce company, realized the importance of enhancing their email marketing strategy to boost engagement and ensure customer trust. This case study delves into how their partnership with Mayple ushered in a new era of growth and success.

Oakland Museum of California

Unlock your museum's marketing potential with Mayple! Join the Oakland Museum of California (OMCA) on a transformative expedition toward enriched engagement, enhanced metrics, and sustained growth. Mayple's expert approach has reshaped OMCA's email marketing strategy, propelling them to new heights.

The Idea Village

In the dynamic world of startups and business scaling, effective marketing is paramount. The Idea Village, an organization dedicated to helping startup founders scale their businesses through a range of innovative programs, recognized the need to enhance their email marketing strategies. This case study delves into their journey of transformation with Mayple.

Any Place

In the bustling world of remote work and corporate travel, Anyplace, a provider of flexible-term furnished apartment rentals, seeks to stand out. Their mission is clear: provide quality accommodations equipped with reliable, gigabit-speed internet for remote workers, corporate travelers, and creatives. Email marketing plays a crucial role in building trust and credibility with their audience, helping them convert subscribers into loyal customers.