In the world of travel, YOLLO Group Services, Inc. stands as a leading travel agency, specializing in all-inclusive packages for events such as Essence Festival, Urban Fiesta, and NBA All-Star. These packages not only provide access to the hottest events but also offer excursions, party passes, drink specials, and an abundance of fun. As a Manager at YOLLO Group Services, the challenges of email marketing were a roadblock to unlocking their marketing potential. This case study delves into YOLLO Group Services' partnership with Mayple and the transformation that ensued.

The Challenge

The Process

The Solution

In the world of travel, YOLLO Group Services, Inc. stands as a leading travel agency, specializing in all-inclusive packages for events such as Essence Festival, Urban Fiesta, and NBA All-Star. These packages not only provide access to the hottest events but also offer excursions, party passes, drink specials, and an abundance of fun. As a Manager at YOLLO Group Services, the challenges of email marketing were a roadblock to unlocking their marketing potential. This case study delves into YOLLO Group Services' partnership with Mayple and the transformation that ensued.

Elevating Travel Agency Marketing: YOLLO Group Services' Journey with Mayple

Small Business Overview:

YOLLO Group Services, Inc. is a dynamic travel agency offering curated all-inclusive event packages that cater to the adventure-seeking spirit of their clients. Their packages ensure that clients have unforgettable experiences at some of the most sought-after events.

Challenges:

  • YOLLO Group Services faced challenges in creating compelling email content that resonated with their audience.
  • The segmentation of their email lists was proving to be a complex task, hindering their ability to target the right audiences effectively.

How Partnering with Mayple Helped:

The collaboration with Mayple brought a surge of knowledge and expertise into YOLLO Group Services' email marketing efforts. Mayple introduced them to the vast array of tools offered by Mailchimp, significantly enhancing their understanding of these tools. This partnership became a bridge to the untapped potential that lay within the Mailchimp platform.

Impact and Transformation:

The journey with Mayple has sparked a transformation within YOLLO Group Services. While they acknowledge the power of email marketing, they now have the tools and the understanding to harness this power. They are poised to elevate their open rates, click-through rates, and ultimately, their conversion rates.

Conclusion:

Investing in email marketing improvement was paramount for YOLLO Group Services, as it was instrumental in expanding their reach to potential clients. The partnership with Mayple has exceeded their expectations and is set to reshape their marketing strategy for the better.



Website
Skills Used

Email Marketing

Industry

Results by the numbers

35%
Account Potential Improvement

Unlock Your Marketing Potential with Mayple

Get Started

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

0.39

CPO

Chef V

This business could not figure out how to scale with their Facebook and Google Ads and had worked with their previous agency for 2+ years. It took us only 15 days to scale them from $70k/mth in sales to $300k/mth in sales and a new growth plateau.

PACHAMAMA

PACHAMAMA enlisted DIDO AGENCY to create a more consistent, frequent, and aligned communication strategy and expand their branding to their consumers’ inboxes.

Art Services

They wanted a brand new website that would represent their brand

5.5

ROAS

Courts Singapore

I onboarded them as a new client in 2014 when they were facing challenges with their new online store. Their online conversion rate was poor and needed help with performance marketing and CRO. The ROI at the time was $2 for every $1 spent on media.

University of Georgia

University of Georgia, SNAP-Ed, a vital organization funded by the Georgia Department of Human Services, plays a pivotal role in providing Supplemental Nutrition Assistance Program education (SNAP-Ed) across the state. This case study delves into their collaboration with Mayple, which led to significant improvements in email engagement, content delivery, and overall outreach strategy.

Direct Textile Store

Discover how Direct Textile Store, a leading online wholesaler catering to the healthcare and hospitality industries, unlocked the full potential of their email marketing with the strategic partnership of Mayple. This case study unveils the challenges faced, the impactful collaboration with Mayple, and the transformation that ensued.

Lake Art Glass

Lake Superior Art Glass, an art gallery and teaching studio, faced challenges in managing audience segments and implementing best practices. The Marketing Coordinator sought Mayple's guidance.

Frothy Monkey

Frothy Monkey, an all-day cafe, prides itself on quality, warmth, and building relationships in neighborhoods across multiple cities. Paige, the communications coordinator, plays a pivotal role in managing written and visual content for the Frothy Monkey retail cafes.