Omnium Circus, a nonprofit circus celebrating inclusivity and diversity, faced a rapid decline in open rates. The Founder/Executive Director sought responsiveness and platform knowledge.

The Challenge

The Process

The Solution

Omnium Circus, a nonprofit circus celebrating inclusivity and diversity, faced a rapid decline in open rates. The Founder/Executive Director sought responsiveness and platform knowledge.

Omnium Circus - Raising the Curtain on Inclusive Circus Arts

Challenges:

Open rates plummeted from 40% to 9%, with emails landing in junk mail, prompting concerns about visibility and engagement.

How Partnering with Mayple Helped:

Mayple helped Omnium Circus significantly improve open rates, providing insights and patterns for future improvements. The Founder/Executive Director noted that Mayple was "very helpful" in addressing the challenges.

Impact and Transformation:

Mayple's assistance increased open rates, revitalizing engagement. The Founder/Executive Director confirms, "We have brought our open rate up significantly."

Conclusion:

Mayple played a vital role in reviving Omnium Circus's email marketing, making it comprehensively inclusive and accessible.


Website
Skills Used

Email Marketing

Industry

Results by the numbers

38%
Open Rate Improvement

Unlock Your Marketing Potential with Mayple

Get Started

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

0.12

ROAS

Living Tea

- Increase the website's low conversion rate

- Increase revenue from < $1000 a day to > $1000 a day

- Run lower frequency campaigns because customers were complaining about seeing too many ads

3.5

CPI

Taste

We have a fantastic app, now how do we get users?

Mammoth Creameries

Mammoth Creameries is a low-sugar frozen custard sold online and in grocery retailers across the United States. Mammoth Creameries approached us with the goal of increasing brand awareness and becoming a recognized leader in the better-for-you ice cream market.

0

CPL

Travel for Teens

  • Enhance lead conversion on website
  • Maintain low cost per lead
  • Acquire new customers
  • Increase visibility to new customers via online search
  • Target specific prospects in demographic in specific markets
  • Maximize marketing return on investment 

Global Edge Markets

Global Edge Markets operates at the intersection of business and digital marketing consulting in the bustling environment of New York. As a project manager, Daria plays a crucial role in orchestrating projects and closely collaborating with the business development department.

Waterloogreenway

Ready to revolutionize your marketing approach? Partner with Mayple and embark on a transformative journey toward enhanced engagement, improved metrics, and sustained growth. Contact us today to explore tailored strategies that will redefine your marketing trajectory.

U.S. National Whitewater Center

Tucked away in the heart of North Carolina, the U.S. National Whitewater Center, a nonprofit organization, thrives on an unwavering commitment to fostering outdoor access for all. Their mission is as grand as it is noble: to build resilient communities through the promotion of healthy and active lifestyles, environmental stewardship, and the celebration of family and civic togetherness. The Whitewater Center understands that we all share a common genetic code compelling us to explore the great outdoors and share these experiences with others. Their approach is simple yet profound: make connecting with nature compelling and accessible, and extend an open invitation to all. This is the story of how Mayple helped revolutionize their approach to email marketing, turning it into a catalyst for more profound connections with their audience.

Saunders Farm

In the heart of Munster, Ottawa, Saunders Farm stands as a 100-acre agri-tourism haven that hosts an array of community events, including festivals, weddings, Farm Camp, Haunting Season, winter festivities, and boasts the largest collection of hedge mazes in North America. As the Marketing Coordinator at Saunders Farm, the challenges of boosting engagement and optimizing their email marketing strategy loomed large. This case study delves into the farm's journey to harness their marketing potential with the assistance of Mayple.