I was able to optimize the Google Ads account from way too expensive CPO to a CPO which was actually cash positive (not including the customer lifetime value)

The Challenge

iKippahs brand is a DTC premium fashion brand with a small finite audience.

They had a small budget to get ROI positive.

Lots of competition in the space.


The Process

  1. Kickoff call to do a deep dive into the company.
  2. Setup the Google Ads and Analytics accounts
  3. Write ads and research keywords, setup the account, and start deploying ads.
  4. Optimize to reduce the CPO to ensure a positive ROI.

The Solution

I was able to optimize the Google Ads account from way too expensive CPO to a CPO which was actually cash positive (not including the customer lifetime value)

Skills Used

Paid Ads

Industry

Style & Fashion

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

2

ROAS

Cherry Hill Mall

Cherry hill mall was forced to close all their malls due to COVID. I worked and promoted their entire digital campaign on Facebook/Google Ads.

3

ROAS

Lucy In The Sky

Redefining the way online fashion brand functions today. International & LA-made.


Stoked to be part of this fast-paced and growing team making high-end women’s fashion available for the world.


Duties:

- scaling

- user acquisition

- advertising strategy & execution

- social media marketing

Eva Metal Art

Small list, no email marketing at all

0.2

CPL

LiveU

Small market share.

Feedmark

For businesses in the ever-evolving world of e-commerce, optimizing email marketing is the key to success. Feedmark Ltd, an e-commerce company, realized the importance of enhancing their email marketing strategy to boost engagement and ensure customer trust. This case study delves into how their partnership with Mayple ushered in a new era of growth and success.

Spanish And Go

Ready to revolutionize your marketing approach? Partner with Mayple and embark on a transformative journey toward enhanced engagement, improved metrics, and sustained growth. Contact us today to explore tailored strategies that will redefine your marketing trajectory.

The Redux Group

The Redux Group, a real estate group in the DC area, faced challenges in consolidating audiences for improved tagging and segmentation. The Marketing Specialist overseeing events and email marketing sought assistance.

Roots Natural Kitchen

Roots Natural Kitchen, a fast-casual restaurant chain specializing in salad and grain bowls, faced email marketing challenges that hindered their growth and engagement. This case study delves into their collaboration with Mayple, leading to substantial enhancements in email design, audience segmentation, and overall email marketing strategy.