
Boosted lead conversion by 70% YoY with 80% of those leads being top quality. Increased traffic month over month by 20% with 50% of that traffic being highly engaged.
Turn criteo.com into a demand generation machine in preparation for it’s self-service ads.
Placed CTAs across the relevant part of the website for a seamless buyer’s journey, added new pages to the website to explain the new self-service product, A/B tested language in the dropdown menu to make sure it resonated with visitors and re-did certain sections of the website to include mention of the self-service product.
Boosted lead conversion by 70% YoY with 80% of those leads being top quality. Increased traffic month over month by 20% with 50% of that traffic being highly engaged.
CRO,Web Development,Web Development,Marketing Strategy,Web Development
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Deel is a San Francisco-based financial tech startup. They received both Series A and Series B funding in 2020 and were looking for a paid acquisition marketer to help them reach their lofty growth goals.
Deel was looking for someone to rapidly implement and scale a five-figure monthly media budget across 5 different ad platforms. The goals were to acquire new leads to book demo calls with the sales teams, and also drive paid software signups through the website.
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