For 12 months, Bite Society operated at a negative marketing ROI. We’ve been able to pull them from negative to break even over the course of 3 months. We’ll continue to optimize to drive more revenue at a positive ROI for the brand.
Take over from existing agency and redo data tracking to ensure the correct conversion and revenue data is coming through. Launch a full digital strategy to incorporate all channels to drive business growth.
Google Ads
Display Ads
SEO
Social Ads
YouTube Ads
We started with a full digital marketing audit to see where the biggest opportunity was. We identified data tracking issues along with Google Ads performance issues, so those were the first targets. Then we moved onto incorporating more channels and driving better engagement and traffic.
For 12 months, Bite Society operated at a negative marketing ROI. We’ve been able to pull them from negative to break even over the course of 3 months. We’ll continue to optimize to drive more revenue at a positive ROI for the brand.
Paid Ads,SEO,Other,Social Media Management,Paid Ads,Paid Ads,Paid Ads
Art & Entertainment
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This client was opening its first medical and recreational marijuana dispensary in a suburb of Toronto with about 5 other locations nearby.
They were the "new kids on the block" and their goal was to cut into the existing market share.
Most people search for dispensaries if they already don't have a favourite one they go to.
We took advantage of this and got them ranked within the top 3 positions on Google from our SEO for over 15 keywords related to their demographics search queries.
This was all done within 5 months of starting.
They became the highest volume cannabis store in the area and now they've opened a second location which we also manage for SEO.
Important to note that they weren't doing any other form on online marketing.
In the heart of Munster, Ottawa, Saunders Farm stands as a 100-acre agri-tourism haven that hosts an array of community events, including festivals, weddings, Farm Camp, Haunting Season, winter festivities, and boasts the largest collection of hedge mazes in North America. As the Marketing Coordinator at Saunders Farm, the challenges of boosting engagement and optimizing their email marketing strategy loomed large. This case study delves into the farm's journey to harness their marketing potential with the assistance of Mayple.
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