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I managed to quickly get in touch with Facebook and re-enable the account, and get started the next business day. We ended getting way more leads than anticipated, at a low cost per lead, using various lead-generating methods (eventually narrowing to those that were most effective). I also managed to lift the daily spend limitation even though it was a new account. We found that testimonials and short-form copy worked best for their services, along with a set of pictures that worked best, we scaled those creatives to accelerate the lead generation.
Client is brand new to the social media advertising space. Did not have a Facebook business manager account previously, and when we created, it said that their account is disabled, even though we did not do anything on the account. In addition, we were in a time-crunch because they have a seasonal offer and want to promote it as much as possible.
I was in charge of the whole Facebook ad process, from strategy, to implementation, to analysis/reporting, and adjustment. a one-man show for creating this brand's Facebook ad presence from zero. With zero data on what may have worked, I had to do the whole testing while under this time crunch to get results in time. We also were limited at first with Facebook's daily spend limitation for new accounts.
I managed to quickly get in touch with Facebook and re-enable the account, and get started the next business day. We ended getting way more leads than anticipated, at a low cost per lead, using various lead-generating methods (eventually narrowing to those that were most effective). I also managed to lift the daily spend limitation even though it was a new account. We found that testimonials and short-form copy worked best for their services, along with a set of pictures that worked best, we scaled those creatives to accelerate the lead generation.
Paid Ads,Copywriting,Paid Ads,Marketing Strategy,Content Marketing,Web Development,CRO
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the Brand was suffering YoY loses due to negative PR from years prior. A new head of marketing was brought in to overcome obstacles for the 125 year old hotel and increase revenues. Our challenge was to take over lackluster performance on digital and drive increased conversion rates, ROAS, and bottom line revenue.
This is a large vintage clothing brand of licensed tees ranging from rock bands to movies. They have had a hard time defining their customer base, so through email marketing, we were able to increase repeat customers and increase their profitability.
Michelle was approached by a fintech B2B SaaS company to scale their paid growth marketing efforts. Through a careful data-driven approach, Michelle experimented with multiple paid channels and identified the most promising channel based upon the Cost of Acquisition (CAC).
Up until now, the company had not experimented with paid channels, and weren't sure if they could make the costs work for their self-serve software product.
The Northeastern University Off-Campus Engagement and Support office plays a vital role in assisting NU students during the apartment search process, providing valuable insights into renter's rights, and offering support through available resources. Their communication channels, including newsletters, emails, and social media, are key to connecting with students effectively.
Roots Natural Kitchen, a fast-casual restaurant chain specializing in salad and grain bowls, faced email marketing challenges that hindered their growth and engagement. This case study delves into their collaboration with Mayple, leading to substantial enhancements in email design, audience segmentation, and overall email marketing strategy.
Ready to revolutionize your marketing approach? Partner with Mayple and embark on a transformative journey toward enhanced engagement, improved metrics, and sustained growth. Contact us today to explore tailored strategies that will redefine your marketing trajectory.
Mondiale, specifically TPI, is a dynamic publication house focusing on three magazines dedicated to the live events industry. As the Events Manager and Marketing professional, A. Clarke plays a crucial role in organizing social networks, managing content, implementing email marketing strategies, and running paid ads.
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