Brand fully setup for prospecting through repeat purchases and higher CLTV

2
ROAS

The Challenge

Reconfigure WooCommerce site for optimized Google Shopping advertising opportunities.

The Process

Rebuilt product data with client assistance. Reconstructed email automations and expanded offerings. Created full-funnel ads on Google, Facebook and Pinterest to develop brand.

The Solution

Brand fully setup for prospecting through repeat purchases and higher CLTV

Skills Used

Paid Ads,Paid Ads,Google Shopping,Paid Ads,Paid Ads,Marketing Strategy,CRO,Web Development,Email Marketing,Marketing Strategy,SEO

Industry

Style & Fashion

Results by the numbers

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More Case Study

Kappa

Before selling on Amazon, Kappa was mainly focused on D2C via Shopify and brick & mortar retail locations. The pandemic changed everything and they needed to adjust their business and focus more on online sales.


I was tasked with the challenge of launching Kappa products on Amazon. This required me to develop a strategic plan to launch a brand on Amazon at the height of a pandemic. One of the main challenges that I faced was that Kappa products have a high price point and that doesn't always perform well on Amazon, especially in the clothing category.

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Villa Homes

Increased leads for ADU company in California, specifically in the Bay Area where mentions of increase of property value and passive income from rent gets negative comments.

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The challenge for this project was that the client has never ran any ads on social and had no prior data to leverage. The client also didn't know if there was a market for his product on social.

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Patterson Legal Group

Improve IRO and organic presence. Customer had worked with a previous agency with no improvements in the last 3 years

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