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We were able to scale the campaigns to $80,000 per month with a positive ROAS.
truLOCAL is a farm-to-table meat subscription company based in Canada. They were struggling with reducing their CAC and improving their ROAS with their paid ad spend.
Our Facebook and Google advertising strategy was based around positioning truLOCAL as the leader in their industry. We achieved this by developing professional video content, leveraging PR/influencer assets and improving audience targeting.
We were able to scale the campaigns to $80,000 per month with a positive ROAS.
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I provided social media management and email marketing for this client. We worked on brand awareness and took a very product/ service based approach to the marketing strategy since the main goal was to get people to book a service to come into the spa. In the spa and online we push products we knew those customers were loved. We had great success with my social media and email marketing assistance!
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