Increases of 40%+ with overall LTV and profitability of each customer! Can check it out for yourself: https://thegoodritual.com/
The Good Ritual was looking to increase LTV and AOV by adding subscription options.
I worked closely with them to develop a new UI/UX, with the end goal of increasing LTV and AOV.
Increases of 40%+ with overall LTV and profitability of each customer! Can check it out for yourself: https://thegoodritual.com/
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Funded startup (including Shark tank) in the health & wellness space. Negative sentiment content was surfacing in search results for their brand keywords which was ultimately causing a poor online reputation and lack of trust/credibility with target users. No strategic SEO roadmap in place for non-brand organic traffic growth.
The CLL (language center) wanted to launch a new online platform (named VISIAGORA) to propose new trainings on any matters such as: astronomy, cooking, languages, kids development and many more. Classes were given by professional at different moments of the day for about 2 hours during 1, 2 or several months.
The challenge was to quickly promote this training for the summer in a short laps of time (campaign launched in June for training starting in July) and knowing the platform was new and we needed it to be dissociated from the main organization (CLL) specialized in languages.
In addition, it was the beginning of the COVID period (2020) and people were just about getting used to work remotely and to use digital tools for their trainings.
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