• Across all campaigns, generated over 500 paid users
  • Virtual Hockey Summit generated 3000 sign ups (free + paid) with 100% attendance rate
  • Virtual Hockey Summit cost per sign up (annual membership of $199.99) was $43.26 from paid channels
0.28
CPO

The Challenge

  • Drive awareness and traffic to content/website
  • Increase membership subscriptions
  • Reduce membership churn

The Process

  • Manage omnichannel PPC marketing campaigns
  • Push promotional and seasonal offers
  • Redesign and wireframe website layout in order to increase conversions and reduce churn
  • Set up, manage, and promote Virtual Hockey Summit

The Solution

  • Across all campaigns, generated over 500 paid users
  • Virtual Hockey Summit generated 3000 sign ups (free + paid) with 100% attendance rate
  • Virtual Hockey Summit cost per sign up (annual membership of $199.99) was $43.26 from paid channels
Skills Used

Paid Ads,Paid Ads,Web Development,Paid Ads,Web Development,Email Marketing,Other

Industry

Art & Entertainment

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

3

CPL

Brick

Brick needed to scale their members in their gyms in major cities across the US.

0.32

ROAS

Field Notes

Field Notes was a niche brand of artsy notebooks that had very passionate customers. The goal was to increase revenue while remaining profitable on Facebook/Instagram.

0.75

CPL

3D Printing Tech

I worked with 3D printing tech, a 3D printing shop out of Atlanta focusing on 3D production and manufacturing. Having had some success with digital, they were looking for a way to refine their paid strategy to focus exclusively on an industrial commercial buyer profile, as opposed to individuals with small/singular printing jobs. By refining our targeting and leveraging audience strategy to only focus spend on B2B traffic, we were able to increase the new sale conversion rate 75%.

The American Medical Resource Institute

The client, an e-learning company dedicated to training medical professionals in critical life support, had seen its organic traffic decline significantly over several years, and wanted to rebuild the channel as a key part of their business going forward. Conversion Media was engaged to develop and execute a new content marketing plan that could make them competitive in organic search again.

University of Georgia

University of Georgia, SNAP-Ed, a vital organization funded by the Georgia Department of Human Services, plays a pivotal role in providing Supplemental Nutrition Assistance Program education (SNAP-Ed) across the state. This case study delves into their collaboration with Mayple, which led to significant improvements in email engagement, content delivery, and overall outreach strategy.

Any Place

In the bustling world of remote work and corporate travel, Anyplace, a provider of flexible-term furnished apartment rentals, seeks to stand out. Their mission is clear: provide quality accommodations equipped with reliable, gigabit-speed internet for remote workers, corporate travelers, and creatives. Email marketing plays a crucial role in building trust and credibility with their audience, helping them convert subscribers into loyal customers.

Waterloogreenway

Ready to revolutionize your marketing approach? Partner with Mayple and embark on a transformative journey toward enhanced engagement, improved metrics, and sustained growth. Contact us today to explore tailored strategies that will redefine your marketing trajectory.

M1 Concourse

M1 Concourse, a race track and events center, faced challenges with low open rates, click rates, and minimal e-commerce purchases. The Digital Marketing Manager, responsible for email to social media and website efforts, felt they were underutilizing tools.