• Mobile-first and responsive website on Sitecore platform
  • Frontend performance was optimised to make the website feel like it’s a mobile app with sleek transitions between screens without page reload. 
  • Matchday live experience with engaging features like live blog, radio and real-time player & match statistics
  • Retail online store built on uCommerce platform delivered in a short timescale of 2 months
  • Fan account integrated with the clubs’ CRM system
  • Custom designed scalable hosting architecture on Azure with failover to support high traffic during the matchdays, big club news and Black Friday

The Challenge

Create a new website for Southampton FC and rebuilt their online store on Sitecore CMS


The Process

Worked in partnership with Delete Agency (UK). Delete was responsible for strategy, design, UX, solution direction and project management throughout the project. Our team was responsible for technical consultancy, architecture & development and QA, support.


Our solution architect ran several workshops with SFC team to understand the integration requirements, and then researched & prototyped integration including client's custom CRM system, sport data providers. We reviewed historical load of the website & projected what would be the required hosting infrastructure. Together with Delete's solution director we created extensive backlog and defined requirements in written specification.


Phase 1 was the main website rebuild on Sitecore platform. It was delivery in 5 months, with development team consisting of 6 developers and QA specialist.


Phase 2 was Retail website built using uCommerce plugin for Sitecore. It was delivered in short period of 2 months with a team of 5 developers, and QA specialist.

The Solution

  • Mobile-first and responsive website on Sitecore platform
  • Frontend performance was optimised to make the website feel like it’s a mobile app with sleek transitions between screens without page reload. 
  • Matchday live experience with engaging features like live blog, radio and real-time player & match statistics
  • Retail online store built on uCommerce platform delivered in a short timescale of 2 months
  • Fan account integrated with the clubs’ CRM system
  • Custom designed scalable hosting architecture on Azure with failover to support high traffic during the matchdays, big club news and Black Friday
Skills Used

Web Development

Industry

Sports, Outdoors & Fitness

Results by the numbers

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