Join us LIVE ✨ Create the Right Strategy to 10X Your Business in 2024.
Helped breakr to get its first 50K users, 50K followers + instagram verification, landing high profile partnerships with major labels and festivals, and press; all leading to breakr being able to raise an oversubscribed seed round of $4.2M
Breakr is a brand new creator to creator marketplace that connects musicians looking to promote new music with content creators/influencers looking to integrate music into their content as a way to monetize their social capital across platforms. As a brand new app / platform with a duel consumer target, my role as Head of Marketing + Growth was to grow our user base to provide proof of concept and product market fit by developing a robust brand and growth hacking strategy .
To effectively grow breakr, as an emerging preseed funded start up with little marketing dollars, I had to find effective and low cost ways to grow the brand. First was develop a robust marketing plan that defined the platforms core proposition, consumer target, tone of voice, social strategy and creative development. Once the brand was created, to go into growth I employed a email growth marketing strategy with a complex drip campaign + influencer marketing and amplification strategies which led to the creation of breakr's flywheel/growth loops. From there we focused on retention by implementing complex tech integrations that focused on lifecycle marketing, attribution tracking, and SRM segmentation.
Helped breakr to get its first 50K users, 50K followers + instagram verification, landing high profile partnerships with major labels and festivals, and press; all leading to breakr being able to raise an oversubscribed seed round of $4.2M
Paid Ads,Paid Ads,Paid Ads,Paid Ads,Paid Ads,Paid Ads,Paid Ads,Marketing Strategy,Branding,Content Marketing,Other,Copywriting,Content Marketing,Web Development,Branding,Email Marketing,Marketing Strategy,Marketing Strategy,SEO,SMS Marketing,Social Media Management,Web Development,Branding,Web Development,Web Development,Public Relations,Other,Other
Technology
Put your e-mail in and we'll arrange a consultation call for you
This client did not have any formal digital marketing infrastructure across it's seven brands within Europe. They had no organizational framework or digital center of excellence to house their digital marketing frameworks. Additionally, they did not have any SEO program, and needed to expand search visibility across six European countries, where their target market resides.
Golden Goose is a recognized European shoe brand that is creating new campaigns for the American market. They were looking for a local TikTok video expert to help them create impactfully TikTok trends
The client had developed a new website in WordPress, and the web developer called me in at the eleventh hour to check the site's organic optimization. I very quickly determined that the client's organic footprint would suffer badly by taking the site live. The client then redeveloped the site in Magento, and I took the lead in all matters related to organic optimization, including keyword research, content development and on-page optimization.
Mondiale, specifically TPI, is a dynamic publication house focusing on three magazines dedicated to the live events industry. As the Events Manager and Marketing professional, A. Clarke plays a crucial role in organizing social networks, managing content, implementing email marketing strategies, and running paid ads.
University of Georgia, SNAP-Ed, a vital organization funded by the Georgia Department of Human Services, plays a pivotal role in providing Supplemental Nutrition Assistance Program education (SNAP-Ed) across the state. This case study delves into their collaboration with Mayple, which led to significant improvements in email engagement, content delivery, and overall outreach strategy.
.png)
The Redux Group, a real estate group in the DC area, faced challenges in consolidating audiences for improved tagging and segmentation. The Marketing Specialist overseeing events and email marketing sought assistance.
In the world of travel, YOLLO Group Services, Inc. stands as a leading travel agency, specializing in all-inclusive packages for events such as Essence Festival, Urban Fiesta, and NBA All-Star. These packages not only provide access to the hottest events but also offer excursions, party passes, drink specials, and an abundance of fun. As a Manager at YOLLO Group Services, the challenges of email marketing were a roadblock to unlocking their marketing potential. This case study delves into YOLLO Group Services' partnership with Mayple and the transformation that ensued.
We're currently not vetting new experts,
we'll be back soon.
Hire top vetted marketers
