We were able to decrease cost per lead by 75% during my time there.

0.75
CPL

The Challenge

I was brought in to advice Smarter Options on website structure and set-up all Google Ads

The Process

I set-up all paid media on google ads and adviced on top keywords as well as pricing on the site.

The Solution

We were able to decrease cost per lead by 75% during my time there.

Skills Used

Paid Ads

Industry

Finance

Results by the numbers

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CPO

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CPL

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The client wanted to generate new leads

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