Revenue increase by 44% in the first 3 months.
Average Order Value up by 22% in the first 4 months.
Overall Traffic doubled within first 3 months.
Full service approach, rebranding the entire organisation then activating channel by channel to improve all relevant KPI's.
Revenue increase by 44% in the first 3 months.
Average Order Value up by 22% in the first 4 months.
Overall Traffic doubled within first 3 months.
Paid Ads,Google Shopping,Branding,Content Marketing,CRO,Email Marketing,SEO,Web Development
Style & Fashion
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At ConvertKit, I focused on building educational content in the form of emails, short-form social media videos, courses, and webinars. The unique challenges I faced revolved around keeping up with the consistently-changing digital economy in order to know the best content to teach and the purpose behind it.
It led to a lot of weekly research, interviews, and constantly making adjustments where necessary to ensure I was catering to our target audience.
The Northeastern University Off-Campus Engagement and Support office plays a vital role in assisting NU students during the apartment search process, providing valuable insights into renter's rights, and offering support through available resources. Their communication channels, including newsletters, emails, and social media, are key to connecting with students effectively.
In the realm of timeless baby clothing, Feltman Brothers, with a rich history spanning a century, faced challenges in navigating the nuances of modern marketing, particularly in email campaigns. This case study delves into how Feltman Brothers overcame their marketing hurdles through a transformative partnership with Mayple.