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As a result of our SEO implementations, as well as the full marketing strategy with paid social ads + a Google Shopping campaign that ran for roughly 6 weeks, we noticed a +60% increase in page views to the site within the first 4 weeks, and a +75% increase in new visitors via organic search to the website, consistent increase in market share over a 6-month period and a +600% increase in ROAS.
Bamboobies is brand all about motherhood. They target expecting moms and new moms with various products for mom & baby, including pre and postpartum accessories, clothing, breastfeeding products, etc. We started working with Bamboobies primarily on marketing strategy, SEO and paid media advertising (Google Shopping) initiatives with an overall objective to increase brand awareness and online digital sales in the marketplace.
Since our primary goal was to increase organic search results/traffic to their website, as well as brand awareness and online sales, we really focused on creating a solid SEO audit and marketing strategy, as well as some media dollars behind a Google Shopping campaign. We completed search engine optimizations in the following key areas: updates to metadata descriptions, re-targeting of original keywords and a few additions of branded keywords to track, updates to broken links and landing page re-organizations for increased site speed, and updates to website mapping to increase time spent on website.
As a result of our SEO implementations, as well as the full marketing strategy with paid social ads + a Google Shopping campaign that ran for roughly 6 weeks, we noticed a +60% increase in page views to the site within the first 4 weeks, and a +75% increase in new visitors via organic search to the website, consistent increase in market share over a 6-month period and a +600% increase in ROAS.
SEO,Google Shopping,Paid Ads,Marketing Strategy,Paid Ads,Paid Ads,Email Marketing
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Build the pillars and grow an end-to-end influencer program, leveraging an existing referral program and creating the basis for a new affiliate program. The main challenges of the projects were:
Funded startup app in the weight loss space. Overwhelmingly negative online reputation for key brand terms. Experiencing trouble driving and sustaining any meaningful amount of qualified non-brand traffic through SEO.
This was a brand new PPC account and the challenge was to prove to the client that they could increase their e-commerce revenue at a profitable ROAS.
Film Independent, a nonprofit arts organization serving filmmakers, sought to grow its audience and automate data processes. The Marketing and Communications team looked to Mayple for assistance.
Implant Ninja, an online education company, entrusted Mayple to enhance its email marketing strategies. As the customer success and operations manager overseeing email marketing, the individual faced challenges in implementing learned strategies due to limitations with Mailchimp and organizational constraints.
:Unleash your marketing potential with Mayple and embark on a journey to amplify your business's reach and engagement. SSR, a leading authority in tech reviews for the HR, recruitment, and PeopleOps landscape, encountered unique challenges in their email marketing strategy. As the Senior Content Marketing Editor, they needed to address audience engagement and reporting hurdles. This is the story of SSR, a testament to how a strategic partnership with Mayple enhanced their email marketing approach and boosted their KPIs.
Global Edge Markets operates at the intersection of business and digital marketing consulting in the bustling environment of New York. As a project manager, Daria plays a crucial role in orchestrating projects and closely collaborating with the business development department.
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