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As a result of our SEO implementations, as well as the full marketing strategy with paid social ads + a Google Shopping campaign that ran for roughly 6 weeks, we noticed a +60% increase in page views to the site within the first 4 weeks, and a +75% increase in new visitors via organic search to the website, consistent increase in market share over a 6-month period and a +600% increase in ROAS.
Bamboobies is brand all about motherhood. They target expecting moms and new moms with various products for mom & baby, including pre and postpartum accessories, clothing, breastfeeding products, etc. We started working with Bamboobies primarily on marketing strategy, SEO and paid media advertising (Google Shopping) initiatives with an overall objective to increase brand awareness and online digital sales in the marketplace.
Since our primary goal was to increase organic search results/traffic to their website, as well as brand awareness and online sales, we really focused on creating a solid SEO audit and marketing strategy, as well as some media dollars behind a Google Shopping campaign. We completed search engine optimizations in the following key areas: updates to metadata descriptions, re-targeting of original keywords and a few additions of branded keywords to track, updates to broken links and landing page re-organizations for increased site speed, and updates to website mapping to increase time spent on website.
As a result of our SEO implementations, as well as the full marketing strategy with paid social ads + a Google Shopping campaign that ran for roughly 6 weeks, we noticed a +60% increase in page views to the site within the first 4 weeks, and a +75% increase in new visitors via organic search to the website, consistent increase in market share over a 6-month period and a +600% increase in ROAS.
SEO,Google Shopping,Paid Ads,Marketing Strategy,Paid Ads,Paid Ads,Email Marketing
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Vaughtons Automotive manufacture and supply the badges that appear on luxury cars - most famous for making the Aston Martin ‘wings’ they have also worked with Rolls Royce, Bentley, McLaren, and a host of other luxury cars. The challenge Vaughtons faced was a rise in cheap, inferior alternatives and a brand that was seen as old fashioned.
ClubMed is well know luxury Travel Agency with its owns resorts.
I've been managing their Google Ads Account for Belgium, The Netherlands and Luxembourg for about 10 month while I was working as a PPC Expert at iProspect (part of Dentsu Aegis Media Group), Digital Agency.
The challenge was to keep CPC low while maintaining booking in their resorts around the world.
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In the realm of timeless baby clothing, Feltman Brothers, with a rich history spanning a century, faced challenges in navigating the nuances of modern marketing, particularly in email campaigns. This case study delves into how Feltman Brothers overcame their marketing hurdles through a transformative partnership with Mayple.
Top Rank Soccer Academy, led by the dynamic Senior Coach and Marketing Director, caters to young soccer enthusiasts aged 3-17. Offering classes, private lessons, teams, and summer camps, the academy needed to optimize its email marketing approach.
In the realm of healthcare, CareWise Solutions stands as a beacon of support. They provide The Caring Place HUB app in employee benefits packages, offering assistance to caregivers among their staff. This comprehensive app includes educational resources, virtual care providers, vetted wellness and care management apps, access to legal and life planning services, counseling, and a treasure trove of over 200 caregiving resources.
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