
As a result of our SEO implementations, as well as the full marketing strategy with paid social ads + a Google Shopping campaign that ran for roughly 6 weeks, we noticed a +60% increase in page views to the site within the first 4 weeks, and a +75% increase in new visitors via organic search to the website, consistent increase in market share over a 6-month period and a +600% increase in ROAS.
Bamboobies is brand all about motherhood. They target expecting moms and new moms with various products for mom & baby, including pre and postpartum accessories, clothing, breastfeeding products, etc. We started working with Bamboobies primarily on marketing strategy, SEO and paid media advertising (Google Shopping) initiatives with an overall objective to increase brand awareness and online digital sales in the marketplace.
Since our primary goal was to increase organic search results/traffic to their website, as well as brand awareness and online sales, we really focused on creating a solid SEO audit and marketing strategy, as well as some media dollars behind a Google Shopping campaign. We completed search engine optimizations in the following key areas: updates to metadata descriptions, re-targeting of original keywords and a few additions of branded keywords to track, updates to broken links and landing page re-organizations for increased site speed, and updates to website mapping to increase time spent on website.
As a result of our SEO implementations, as well as the full marketing strategy with paid social ads + a Google Shopping campaign that ran for roughly 6 weeks, we noticed a +60% increase in page views to the site within the first 4 weeks, and a +75% increase in new visitors via organic search to the website, consistent increase in market share over a 6-month period and a +600% increase in ROAS.
SEO,Google Shopping,Paid Ads,Marketing Strategy,Paid Ads,Paid Ads,Email Marketing
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Samsung operated in a highly competitive market for mobile phones. In Asia, there was always stiff competition with Chinese phone makers, and of course, Apple. For their flagship phones, it was necessary to stand out from the competition, with unique and highly visible formats in a cluttered, highly competitive environment, but it was even more important to approach the campaigns with a strong conquest approach.
I started this account from day 1 before the restaurant opened it's doors in 2016. We built up momentum and were maxed out of tables from day 1. It's been a wild ride with expanding into a new space, adding in a pizza oven for authentic Napolateon pizza, adding in catering options, and now onto opening second location just for private events and catering!

University of Georgia, SNAP-Ed, a vital organization funded by the Georgia Department of Human Services, plays a pivotal role in providing Supplemental Nutrition Assistance Program education (SNAP-Ed) across the state. This case study delves into their collaboration with Mayple, which led to significant improvements in email engagement, content delivery, and overall outreach strategy.