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After the site relaunch, the ranking did suffer for a few weeks, but once the new site was crawled and indexed, rankings came back at least as solid as before, and in some cases better than ever.
The client had developed a new website in WordPress, and the web developer called me in at the eleventh hour to check the site's organic optimization. I very quickly determined that the client's organic footprint would suffer badly by taking the site live. The client then redeveloped the site in Magento, and I took the lead in all matters related to organic optimization, including keyword research, content development and on-page optimization.
I utilized a range of free and paid tools to do the work, including Google Ads Keyword Research, Moz, SEMrush and Screaming Frog.
After the site relaunch, the ranking did suffer for a few weeks, but once the new site was crawled and indexed, rankings came back at least as solid as before, and in some cases better than ever.
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Viole Purple, a brick-and-mortar technology supplementary school, was about to launch its first online course. Founders had little knowledge of online marketing and needed a strategy to plan the right marketing actions.
My work focused on identifying the buyer persona and value proposition, build a strategy for the launch and plan an effective acquisition strategy.
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Blue Coffee Box, a subscription box coffee service, faced challenges in cleaning up dead emails, setting up journeys, and selecting relevant customers. The full admin behind the scenes sought Mayple's assistance.
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