Join us LIVE ✨ Create the Right Strategy to 10X Your Business in 2024.
I assisted in improving revenue, return on ad spend, and increasing class/testing enrollment. I was also able to help increase the food manager course/test purchases which were more valuable to the client than the food card purchases.
Below are the overall results
This client is a food card and food manager course and testing provider. They help restaurant employees and managers gain the proper credentials they need to follow state and city guidelines. They offer both online and in-person classes and testing.
We faced several challenges.
Our goals were to increase the number of sales and raise revenue while decreasing their CPA and CPC.
I was the project manager in charge of onboarding the client, understanding their needs, and working to ensure all necessary tracking was in place. I was also the ads manager. I audited and optimized existing campaigns and built out new ones. There were a large amount of broad match keywords and I worked to adjust these to phrase and exact match so the searches would be more relevant. I also worked to improve their ads, bid modifiers, and negative keyword list. The campaigns and performance were examined at every level to ensure we could reduce the cost per purchase as much as possible.
I assisted in improving revenue, return on ad spend, and increasing class/testing enrollment. I was also able to help increase the food manager course/test purchases which were more valuable to the client than the food card purchases.
Below are the overall results
Paid Ads
Education
Put your e-mail in and we'll arrange a consultation call for you
Fly Rides came to us looking to test out the viability of Facebook and Instagram as a paid advertising channel. They did not have a paid media strategy in place, and wanted to see how well their high AOV store (5,000-7,000 USD AOV) would do with Facebook Ads.
The company had attempted paid ads internally but saw very little success with it.
With the CBD market exploding in the last couple years, Altura needed to differentiate against the myriad of competitors jumping into the market.
Mondiale, specifically TPI, is a dynamic publication house focusing on three magazines dedicated to the live events industry. As the Events Manager and Marketing professional, A. Clarke plays a crucial role in organizing social networks, managing content, implementing email marketing strategies, and running paid ads.
Discover how Direct Textile Store, a leading online wholesaler catering to the healthcare and hospitality industries, unlocked the full potential of their email marketing with the strategic partnership of Mayple. This case study unveils the challenges faced, the impactful collaboration with Mayple, and the transformation that ensued.
Frothy Monkey, an all-day cafe, prides itself on quality, warmth, and building relationships in neighborhoods across multiple cities. Paige, the communications coordinator, plays a pivotal role in managing written and visual content for the Frothy Monkey retail cafes.
For businesses in the ever-evolving world of e-commerce, optimizing email marketing is the key to success. Feedmark Ltd, an e-commerce company, realized the importance of enhancing their email marketing strategy to boost engagement and ensure customer trust. This case study delves into how their partnership with Mayple ushered in a new era of growth and success.
We're currently not vetting new experts,
we'll be back soon.
Hire top vetted marketers
