Nice N' CLEAN Wipes Case Study

The Challenge

An industry leader in Baby \Wipes and Hand Sanitizing Wipes had mainly focused on reaching their target audience through brick and mortar. When the pandemic hit they shifted to sell their products on Amazon and their own Shopify Store. They had a Facebook and Instagram page, but hadn't posted to it in over 2 years. They needed help building their online audience and then converting them to buyers online and not just in Brick and Mortar stores across the US.

The Process

My process has 7 simple steps

Research the target audience
Nail Down Messaging -Understand the solution your brand solves for your target audience. (People buy solutions to problems, not just products)
Create a Strategy to reach your audience and tell a story about how your brand can solve your audience's problem.
Test out your strategy which includes, creative, copy and target audiences
Tweak - Look at what is working and not working using data then make changes accordingly
Scale - Once we find what’s working with proven data we can scale revenue, followers, and engagement
Repeat - Always look for improvement and innovation

The Solution

485% increase in followers on Facebook and Instagram. They started with 2,977 Fans and ended with over 20,000 followers across Facebook and Instagram in 6 months. When the new e-commerce site launched we then converted those followers to buyers on Amazon and their website.

Website

http://www.nicencleanwipes.com

Skills Used

Paid Ads,Branding,Content Marketing,Other,Social Media Management

Industry

Baby

Results by the numbers

Get Started

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!

Oops! Something went wrong while submitting the form.

More Case Study

0.5 CPL

Ellixxis Cosmeceuticals

A great product entering a competitive market. Our unique challenge was being able to show that the product was effective without having a physical demonstration.

Read Case Study

Dens Hot Dogs

This comfort food company was doing well but recognized the need to retain more of its existing customer base. Strategies such as retargeting on social media are expensive, however. After doing some research and hearing positive remarks from other DIDO clients, they decided to move forward with DIDO’s email marketing to re-engage their customers and develop more long term relationships.

Read Case Study

2.75 ROAS

Bloc Shop

With the pandemic striking, Bloc Shop, one of Quebec's main climbing spots, had to diversify. Their in-person boutique had a lot of choices, as their climbing shoes offering is one of the best in Canada. However, their online store was not generating a lot of conversions.

They came to us for Google, Facebook and Instagram Ads.

Read Case Study

0.6 ROAS

Warp Academy

Warp Academy was relaunching a paid course subscription model for their premium courses and needed to break through the ultra competitive world of online music education.

Read Case Study

Crafting Jeannie

In this enlightening case study, we embark on a journey with Crafting Jeannie, a dynamic provider of printable products tailored to early education. Crafting Jeannie sought to revolutionize their email marketing strategy through a strategic partnership with Mayple, a pioneering marketing management platform. By leveraging Mayple's expertise, Crafting Jeannie tackled critical challenges, rejuvenated their email marketing practices, and achieved impressive results. This case study highlights substantial improvements in KPIs, particularly in open rates and click rates.
‍

‍

Read Case Study

U.S. National Whitewater Center

Tucked away in the heart of North Carolina, the U.S. National Whitewater Center, a nonprofit organization, thrives on an unwavering commitment to fostering outdoor access for all. Their mission is as grand as it is noble: to build resilient communities through the promotion of healthy and active lifestyles, environmental stewardship, and the celebration of family and civic togetherness. The Whitewater Center understands that we all share a common genetic code compelling us to explore the great outdoors and share these experiences with others. Their approach is simple yet profound: make connecting with nature compelling and accessible, and extend an open invitation to all. This is the story of how Mayple helped revolutionize their approach to email marketing, turning it into a catalyst for more profound connections with their audience.

‍

Read Case Study

The Idea Village

In the dynamic world of startups and business scaling, effective marketing is paramount. The Idea Village, an organization dedicated to helping startup founders scale their businesses through a range of innovative programs, recognized the need to enhance their email marketing strategies. This case study delves into their journey of transformation with Mayple.

‍

Read Case Study

Yollo

In the world of travel, YOLLO Group Services, Inc. stands as a leading travel agency, specializing in all-inclusive packages for events such as Essence Festival, Urban Fiesta, and NBA All-Star. These packages not only provide access to the hottest events but also offer excursions, party passes, drink specials, and an abundance of fun. As a Manager at YOLLO Group Services, the challenges of email marketing were a roadblock to unlocking their marketing potential. This case study delves into YOLLO Group Services' partnership with Mayple and the transformation that ensued.

Read Case Study