Google shopping campaigns proved to be the most profitable at over a 2x ROAS within the first month. With a proper account structure and initial test to find insights and improve results over time is the best way to go the right direction and scale.
The brand was struggling to acquire new customers and had no strategy with their paid media. I was able to create a strategy from scratch and eventually get them from breaking even to being profitable with their paid campaigns.
I am the paid media expert and help the brand with all paid media efforts such as Facebook, Instagram, and Google. I am responsible for the overall paid strategy to eventually scale the brand profitability.
Google shopping campaigns proved to be the most profitable at over a 2x ROAS within the first month. With a proper account structure and initial test to find insights and improve results over time is the best way to go the right direction and scale.
Google Shopping,Paid Ads,Paid Ads,Branding,Marketing Strategy
Automotive & Transportation
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I was tasked with designing and writing and editing new pages for their website, brochure, exhibition booths, and other marketing materials. The challenge was to start writing more details about the technology behind their medical device as they were now allowed to release the patent details.
:Unleash your marketing potential with Mayple and embark on a journey to amplify your business's reach and engagement. SSR, a leading authority in tech reviews for the HR, recruitment, and PeopleOps landscape, encountered unique challenges in their email marketing strategy. As the Senior Content Marketing Editor, they needed to address audience engagement and reporting hurdles. This is the story of SSR, a testament to how a strategic partnership with Mayple enhanced their email marketing approach and boosted their KPIs.