We were able to generate over 1,008 new leads in the first 30 days at a cost per lead of $15.21, where as before they were struggling to break 200 per month with a cost per lead of $28.44.


We're now on track to hit 100 leads per day generated averaging $16-17 per lead.

0.5
CPL

The Challenge

Kodland is an online platform that helps kids 8-17 learn about coding languages and programming. They were in the midst of breaking into a new market in the UK and US, and were not sure on how to scale ads in these specific markets, after trying to scale up with their in house team, they reached out to us for a fresh perspective and

The Process

After coming on board, auditing the account, we've noticed that a lot of the ads that they were running were not responsive, and that one of their old tests which involved using city based creative looked promising.


So we utilized that same exact approach to find 8 different metropolitan cities to target and expand our reach and started testing the creative. Our proven testing system found the winners and we started expanding, quick. Generating on average 30-40 leads per day through the scaling campaign, winning creatives and copy.


Another thing that helped us succeed was, reeling in their target demo to specific age range of parents between the age of 35-47. That seemed to be the sweet spot when it came to testing audiences.

The Solution

We were able to generate over 1,008 new leads in the first 30 days at a cost per lead of $15.21, where as before they were struggling to break 200 per month with a cost per lead of $28.44.


We're now on track to hit 100 leads per day generated averaging $16-17 per lead.

Skills Used

Paid Ads

Industry

Education

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

2x

Revenue in 60 days

pk24

pk24 faces unique challenges as the product is a vagina tightening cream and has been around since 2005. Due to the product type, you are not allowed to advertise on Facebook and no remarketing to site visitors on Google due to prohibited product types.


The website was old and did not convert well so we put an entire strategy in place starting with improving the conversion rate with a new Shopify template with well-written content that speaks to the target audience.

3

ROAS

Human Performance Club

All Google Merchant Center's product were rejected, Shopping ads completely stopped

Casa Bliss Cannabis

This client was opening its first medical and recreational marijuana dispensary in a suburb of Toronto with about 5 other locations nearby.


They were the "new kids on the block" and their goal was to cut into the existing market share.


Most people search for dispensaries if they already don't have a favourite one they go to.


We took advantage of this and got them ranked within the top 3 positions on Google from our SEO for over 15 keywords related to their demographics search queries.


This was all done within 5 months of starting.


They became the highest volume cannabis store in the area and now they've opened a second location which we also manage for SEO.


Important to note that they weren't doing any other form on online marketing.

1

ROAS

Happy Skin Co

Helping to stabilise their eCommerce business by reaching a profitable ROI.

Implant Ninja

Implant Ninja, an online education company, entrusted Mayple to enhance its email marketing strategies. As the customer success and operations manager overseeing email marketing, the individual faced challenges in implementing learned strategies due to limitations with Mailchimp and organizational constraints.

Direct Textile Store

Discover how Direct Textile Store, a leading online wholesaler catering to the healthcare and hospitality industries, unlocked the full potential of their email marketing with the strategic partnership of Mayple. This case study unveils the challenges faced, the impactful collaboration with Mayple, and the transformation that ensued.

Gradelink

Gradelink offers schools a comprehensive and user-friendly software solution, streamlining administrative tasks, improving enrollment processes, and supporting the mission of educational institutions. Despite their innovative software, Gradelink faced challenges in effectively communicating their offerings through email marketing.

Spanish And Go

Ready to revolutionize your marketing approach? Partner with Mayple and embark on a transformative journey toward enhanced engagement, improved metrics, and sustained growth. Contact us today to explore tailored strategies that will redefine your marketing trajectory.