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• Generated $500k+ in annual ECOM revenue across Google (Search, Display, & Shopping), Facebook, Instagram, YouTube, Yelp, and Choozle
• Increased traffic to revamped websites by 18% using SEO techniques and improved UX
• Boosted conversion rates by up to 50% using MOF/BOF remarketing campaigns based on customer funnels
• Tracked monthly KPIs (website, digital marketing, SEO, etc) using Google Data Studio
Crimson Wine Group was a brand that had zero foundation for digital marketing campaigns. There wasn't any historical data to go off of, requiring the marketing strategy to build from the ground up.
I develop digital marketing campaigns across Facebook Ads and Google Ads to drive brand awareness, website traffic, collection of email addresses, booked reservations, and eCommerce revenue across 8 different brands. In addition, also helped improve their technical SEO.
• Generated $500k+ in annual ECOM revenue across Google (Search, Display, & Shopping), Facebook, Instagram, YouTube, Yelp, and Choozle
• Increased traffic to revamped websites by 18% using SEO techniques and improved UX
• Boosted conversion rates by up to 50% using MOF/BOF remarketing campaigns based on customer funnels
• Tracked monthly KPIs (website, digital marketing, SEO, etc) using Google Data Studio
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The challenge for this brand was to elevate their look and feel and mimic this branding on their website and social media pages. A new website was needed and so SEO was to be started from scratch, as the website would need to be refreshed in terms of content and keywords, making the site more searchable.
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The Redux Group, a real estate group in the DC area, faced challenges in consolidating audiences for improved tagging and segmentation. The Marketing Specialist overseeing events and email marketing sought assistance.
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Safar Publications, an online learning platform, enlisted Mayple's help in optimizing their journeys initiative.
MelioGuide, a leading online provider of safe and effective osteoporosis exercise programs, encountered challenges stemming from the complexity of MailChimp. The Marketing team, responsible for all marketing and website operations, sought Mayple's expertise.
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