With an account rebuild and ongoing testing and optimizations, I was able to find additional scale at a more efficient CPA than the previous agency. This lead to increased growth for Factor and helped to lead to being acquired be HelloFresh.

0.2
CPO

The Challenge

Factor was looking to efficiently scale and continue aggressive growth in order to be acquired.

The Process

I was responsible for Google Ads and Bing Ads and managing these.

The Solution

With an account rebuild and ongoing testing and optimizations, I was able to find additional scale at a more efficient CPA than the previous agency. This lead to increased growth for Factor and helped to lead to being acquired be HelloFresh.

Skills Used

Paid Ads,Paid Ads

Industry

Food & Drink

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

0.75

CPR

paus

We had to ensure the CAC was low enough to generate profit but that we scaled quickly enough to achieve growth projections for future funding rounds.

0

ROAS

Things Remembered


1.5

ROAS

Simply Shapely

They looked for help to bring more revenue, sales, and traffic to their website. 

0.67

CPL

RL Accelerated

Take over marketing efforts for 6-7 luxury high rise apartment communities. Improve digital marketing channel strategy. Drive more high-qualified leads to the leasing team. Track data to prove channel and strategy efficacy.

Wise Lines

Wise Line Tools, a power tool retailer, faced challenges with web sales and marketing. The responsible individual sought Mayple's assistance.

MelioGuide

MelioGuide, a leading online provider of safe and effective osteoporosis exercise programs, encountered challenges stemming from the complexity of MailChimp. The Marketing team, responsible for all marketing and website operations, sought Mayple's expertise.

The Redux Group

The Redux Group, a real estate group in the DC area, faced challenges in consolidating audiences for improved tagging and segmentation. The Marketing Specialist overseeing events and email marketing sought assistance.

Gradelink

Gradelink offers schools a comprehensive and user-friendly software solution, streamlining administrative tasks, improving enrollment processes, and supporting the mission of educational institutions. Despite their innovative software, Gradelink faced challenges in effectively communicating their offerings through email marketing.