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On the strategy side, the client now has numerous cohesive deliverables that align to a strategy of how to achieve the growth they desire. We've provided everything including the strategies, channel tactics, plans, and tools to succeed.
We are currently in the early stages of implementation, helping with a new website, social media, chatbot marketing, omni channel event tracking through a CDP setup, and CRM connectivity among many other aspects. From a results perspective, we've already increased social engagement and the new site will be fully launched in a couple weeks with aspects to drive traffic and leads.
Over the 6 years since their founding, ExeQut has effectively grown their DC based development company for businesses and government agencies alike. But they realized they were hitting a plateau of growth based around sales and referrals alone. They knew that a marketing strategy was needed.
We worked with the CEO through our 8 week program to develop their marketing strategies. This covered everything from audience segmentation and branding, to a new marketing plan and martech stack.
We have followed that up with our monthly managed services plan to implement the strategies across an omni channel approach.
On the strategy side, the client now has numerous cohesive deliverables that align to a strategy of how to achieve the growth they desire. We've provided everything including the strategies, channel tactics, plans, and tools to succeed.
We are currently in the early stages of implementation, helping with a new website, social media, chatbot marketing, omni channel event tracking through a CDP setup, and CRM connectivity among many other aspects. From a results perspective, we've already increased social engagement and the new site will be fully launched in a couple weeks with aspects to drive traffic and leads.
Marketing Strategy,Branding,Content Marketing,Other,Social Media Management,Content Marketing
Technology
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Client was struggling with a business that had steadily decreasing revenue over the course of 3 years. This was sped up by the fact they went through an acquisition that wasn't integrating with their parent company quickly.
The client has over 5,000 SKU's, and a percentage of sales comes over the phone, losing performance insights.
One of the areas our client was struggling with was that they wanted to continually increase the ROAS targets; which was driving down spend and overall revenue. This was even more challenging, given some of the tracking challenges.
The client also didn't have a cohesive affiliate or promotions strategy.
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