We have only implemented the e-commerce automations thus far. We have not implemented lead acquisition on their website or started executing their campaign strategies. With these automations alone, we have generated an additional $178,000 in revenue in just 90 days.
The 14-day case study can be read here:
This client already had excellent retail and online shops, but they weren't doing any email marketing whatsoever. Within 90 days and only executing 30% of the proposal, LGS has added an additional 19% revenue to their bottom line.
They had been collecting customer email addresses for years and set up a MailChimp account, but were only sending emails twice per year. On top of that, it wasn't even integrated with their site so we had no idea how much revenue was being generated.
Our first task was to set them up with a more powerful email provider, integrate it with their e-commerce site and retail CRM tool, and create 7 standard e-commerce automations. From there, we scrubbed their list of cold contacts, segmented their audience, and created a strategy for each one.
We have only implemented the e-commerce automations thus far. We have not implemented lead acquisition on their website or started executing their campaign strategies. With these automations alone, we have generated an additional $178,000 in revenue in just 90 days.
The 14-day case study can be read here:
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The brand was struggling to improve the ROAS of their online store above 300%, after getting a taste of 800 - 900% during the pandemic, when people being stuck at home all day every day was beneficial to a brand like theirs. The brand was already familiar to consumers who were used to seeing it at stores like Harvey Norman and Kmart, but now could no longer shop at those stores. Another challenge was not being able to offer discounts on their products deeper than the stockist retailer were offering.
The target ROAS was 500 - 600%. The channels they were using were Facebook/Instagram Ads and Google Ads. Facebook was an area of concern as they did not see consistent returns there, although the channel very well during lockdowns.
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In the competitive realm of construction payroll services, myconstructionpayroll (MC) found itself facing challenges in maximizing its marketing potential. Struggling with ineffective email marketing strategies and underutilized tools, the company sought a solution to elevate its engagement, metrics, and overall growth.
In the heart of Munster, Ottawa, Saunders Farm stands as a 100-acre agri-tourism haven that hosts an array of community events, including festivals, weddings, Farm Camp, Haunting Season, winter festivities, and boasts the largest collection of hedge mazes in North America. As the Marketing Coordinator at Saunders Farm, the challenges of boosting engagement and optimizing their email marketing strategy loomed large. This case study delves into the farm's journey to harness their marketing potential with the assistance of Mayple.