
We created reporting dashboards to show total conversions increased by 200% through proactive ads. We also helped the company reorganize and rebuild the back-end of about 8 different websites during that time. The company had to unfortunately cut costs at the beginning of COVID, but has since hired an internal team to take over digital marketing. We will chat and provide some consulting services on occasion.
Launch Google and Social Ads to drive new patients to the dental offices.
Dentive acquired their first 5 practices and had no digital strategy in place. We created a new strategy to deploy proactive and reactive ads to drive top, middle, and bottom-funnel engagement and last-click appointments.
We created reporting dashboards to show total conversions increased by 200% through proactive ads. We also helped the company reorganize and rebuild the back-end of about 8 different websites during that time. The company had to unfortunately cut costs at the beginning of COVID, but has since hired an internal team to take over digital marketing. We will chat and provide some consulting services on occasion.
Paid Ads,SEO,Paid Ads,Paid Ads,Paid Ads
Health & Wellness
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Michael was unsure if there was a viable market opportunity to provide virtual dermatology to Americans. He needed a viable way to test his business idea quickly. He turned to me to build out a paid ad program to gather leads for Clear Health.
The two of us needed to determine viable benchmarks of the cost per lead to determine whether or not this was a profitable business venture to supplement Nefaire. Additionally, we needed to determine the best ad platform to reach people interested in online dermatology.
I am partnering with WInebuyers to grow their business through paid media. We're working on establishing their FB/IG ad campaigns, as well as considering secondary channels for success. So far, we've audited their site and layout as well as tested multiple creative types and audiences on FB.
Bellissimo is one of our flagship clients as we like mutually like to say : we scaled together.
Their online store capped sales as their only traffic source was Facebook advertising for a sustainably long time. When we started working with Bellissimo in 2020, our team set up their email marketing infrastructure. Over the last 2 years we have expanded our ecosystem to include: Influencer Marketing (now collaborating with celebrities like Snoop Dogg, Steve Aoki, Floyd Mayweather and Jamie Foxx), text marketing, social media marketing, and a website revamp complete with hat customization tool.
Bellissimo now sees sustainable increase month over month. This year Bellissimo is seeing 160% more revenue than last year.
Key achievements:
• Influencer marketing strategy and partnerships facilitated in the fashion, sports and entertainment industry: Steve Aoki, Floyd Mayweather, Snoop Dogg Jamie Foxx, Mr. Mature
• 0 to 150k organic monthly impressions on Pinterest within 6 months
• 26k engaged Instagram followers
• created a targeted fan group and grew it to 1k members in one month, now at 3k members; the results have been overwhelming: group members share great content (ie. wearing the brand's products), this "feeding us content" which in return is bringing continuous growth; we also started to monetize the group and gain direct Shopify sales from group members
• Created an automated way to receive customer tags, photos and videos. Now, about 50% of our content is generated by other users which means we get extra reach and impressions without added effort.

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