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While my scope of work didn't cover ongoing A/B testing and improvements, early data showed a vast improvement over initial stats on CM. I was able to help them increase their open rates, taking them from 13% to 23%. Initial click through rates also improved from 1.8% to 3.5%.
This brand used CM commerce for their email communications. I reviewed their existing flows in CM and rebuilt their improved emails within Klaviyo.
The client didn't have a lot of confirmed assets so I was able to utilize resources from their site and reviews section.
I completed the job of moving all email efforts over from CM Commerce to Klaviyo. I was able to introduce the client to new features that weren't previously available to them within CM.
First, I reviewed their existing strategy within CM and made notes on things I would improve upon.
I then outlined the new flow strategy including an overview and purpose of each flow as well as recommendations for discounts and what to include.
While my scope of work didn't cover ongoing A/B testing and improvements, early data showed a vast improvement over initial stats on CM. I was able to help them increase their open rates, taking them from 13% to 23%. Initial click through rates also improved from 1.8% to 3.5%.
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the launch an opening of a high-end private club in a palace in Madrid prime real estate to an international audiences.
Goodfair is an online recycled clothing retailer focused on reversing the negative effects of consumerism. Unlike ThredUp or a normal thrift store, customers purchase "product categories or bundles" and are sent an eclectic mix of items adding a mystery element to the experience.
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Tucked away in the heart of North Carolina, the U.S. National Whitewater Center, a nonprofit organization, thrives on an unwavering commitment to fostering outdoor access for all. Their mission is as grand as it is noble: to build resilient communities through the promotion of healthy and active lifestyles, environmental stewardship, and the celebration of family and civic togetherness. The Whitewater Center understands that we all share a common genetic code compelling us to explore the great outdoors and share these experiences with others. Their approach is simple yet profound: make connecting with nature compelling and accessible, and extend an open invitation to all. This is the story of how Mayple helped revolutionize their approach to email marketing, turning it into a catalyst for more profound connections with their audience.
Gradelink offers schools a comprehensive and user-friendly software solution, streamlining administrative tasks, improving enrollment processes, and supporting the mission of educational institutions. Despite their innovative software, Gradelink faced challenges in effectively communicating their offerings through email marketing.
Implant Ninja, an online education company, entrusted Mayple to enhance its email marketing strategies. As the customer success and operations manager overseeing email marketing, the individual faced challenges in implementing learned strategies due to limitations with Mailchimp and organizational constraints.
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