• 40% increase in revenue.
  • 125% traffic increase to the website.
  • 92.57% audience growth in social media
  • 57.34% increase in newsletter list.
  • Posts' reach was more than 6,5 million on social media.
0.4
CPO

The Challenge

My client CQURE Academy was a successful online education platform for cybersecurity professionals. When I took over the project it was its 3rd year existence.


The challenge I had was the speed of the growth for the new season with the existing courses (products).

The Process

1- When I arrived, I have analysed the previous years data first.

2- Afterward, I worked on some estimations for the current year.

3- I had meetings with my team and other team members within the agency for brainstorming.

4- Combining these activities, I prepared a final recommendation document to overcome the challenge.

5- As a result, we proposed new type of courses with the optimal work from the client as well as updating the existing content for the similar persona.

The Solution

  • 40% increase in revenue.
  • 125% traffic increase to the website.
  • 92.57% audience growth in social media
  • 57.34% increase in newsletter list.
  • Posts' reach was more than 6,5 million on social media.
Skills Used

Marketing Strategy,Email Marketing,Paid Ads,Paid Ads,Paid Ads,Web Development,Paid Ads,Paid Ads,Paid Ads,Other,Content Marketing

Industry

Education

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

2.11

CPO

OK Kids

They wanted us to scale their brand online as they were mostly retail

Naked French

Michelle wanted to build a Podcast and Instagram community around learning the French language as an adult, as she was living in Paris and found it difficult to access easy resources which would help her acquire fluency faster. She particularly wanted to focus on high quality audio resources.

She wanted to spend $0 in paid marketing, and build the community organically.

Courvoisier

The Cognac category has one majority share category leader and a slew of brands fighting for their fair share. Courvoisier Cognac, once a massive player in the category has decided to throw it's hat in the ring and once again capture the hearts of the "Urban Culture Connoisseur". My work as Account Director grew the brand 400% vs the category with the launch of the Honor Your Code campaign and the TTL In Honor Of Your City Program.

1.04

ROAS

LanternSol

The challenge faced was how to grow and promote a web development + digital marketing agency, in a hyper competitive space.

Idahoan

Idahoan, dedicated to bringing quality potato products, faced challenges related to bandwidth and growing subscribers. The Head of Marketing sought Mayple's guidance.

Global Edge Markets

Global Edge Markets operates at the intersection of business and digital marketing consulting in the bustling environment of New York. As a project manager, Daria plays a crucial role in orchestrating projects and closely collaborating with the business development department.

The Mad Potter

Join us on a journey into the world of small business marketing, where a unique paint-your-own pottery studio, The Mad Potter, faced challenges with their email marketing strategy. As a one-person marketing team, their Marketing Manager embarked on a quest to enhance engagement, improve metrics, and sustain growth. Discover how partnering with Mayple transformed their email marketing approach, making it more personalized and effective, ultimately leading to increased open rates and confidence in their marketing efforts. This is the story of The Mad Potter, a testament to the power of strategic collaboration with Mayple.

Omnium Circus

Omnium Circus, a nonprofit circus celebrating inclusivity and diversity, faced a rapid decline in open rates. The Founder/Executive Director sought responsiveness and platform knowledge.