We worked closely with its Marketing & Communications Department as their PR Agency for the US Market to expand the news channel’s ongoing activities within local and international media outlets. In the time we’ve worked with CNN en Español, we were able to secure key media promotion for its TV Shows, presenters and executives to ensure a steady stream of coverage making CNN en Español a must/watch news channel in the US-Hispanic Market.
We worked with consumer media, specialized media, general news, business, technology, entertainment, internationals, relevant trade media, and opinion leaders to help position the company in the US Hispanic and general market.
Strategic Design - pipeline and team development - implementation and optimization process
We worked closely with its Marketing & Communications Department as their PR Agency for the US Market to expand the news channel’s ongoing activities within local and international media outlets. In the time we’ve worked with CNN en Español, we were able to secure key media promotion for its TV Shows, presenters and executives to ensure a steady stream of coverage making CNN en Español a must/watch news channel in the US-Hispanic Market.
Branding,CMO,Other,Paid Ads,Web Development,Web Development,Public Relations,Copywriting,Content Marketing,Marketing Strategy,Marketing Strategy,Branding,Other
Art & Entertainment
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In the world of travel, YOLLO Group Services, Inc. stands as a leading travel agency, specializing in all-inclusive packages for events such as Essence Festival, Urban Fiesta, and NBA All-Star. These packages not only provide access to the hottest events but also offer excursions, party passes, drink specials, and an abundance of fun. As a Manager at YOLLO Group Services, the challenges of email marketing were a roadblock to unlocking their marketing potential. This case study delves into YOLLO Group Services' partnership with Mayple and the transformation that ensued.
The Northeastern University Off-Campus Engagement and Support office plays a vital role in assisting NU students during the apartment search process, providing valuable insights into renter's rights, and offering support through available resources. Their communication channels, including newsletters, emails, and social media, are key to connecting with students effectively.