They wanted to get a more active social media presence

Although this brand is dedicated to German Shepherds, they had other items that dog owners could use for other breeds as well. We helped them bridge that gap.

They didn't have the best practices set in place in their Klaviyo account and we ensured the account was set up for optimal revenue, compliance, and deliverability.

1. Bringing a product to market requires months of strategy and research into the target market. Slinger Bag hit the market for the first time with their portable tennis ball launcher, so our understanding of the U.S. tennis player and general consumer sports goods market was imperative. The product was also set to launch in the U.K, which required a separate strategy.  
2. Generating brand awareness, especially for a new brand, requires an essential mix of paid search and social campaigns and an effectively designed landing page to optimize traffic for sales. 
3. COVID-19 initially shut down manufacturing and continued to add unforeseen manufacturing and shipping delays throughout 2020

My client CQURE Academy was a successful online education platform for cybersecurity professionals. When I took over the project it was its 3rd year existence.

The challenge I had was the speed of the growth for the new season with the existing courses (products).