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The client had a successful business selling their products on Amazon but their own Shopify store sales were slow. Less than $2,000/month in sales from Shopify. They were overly dependant on Amazon which also did not allow them to keep their own customers. Amazon always owned the customers.
We started working with them on a very small scale with some advertising on Instagram and Facebook. Immediately sales on their store took off. We took them from from selling $60,000 to $655,000+ on their Shopify store.
In 2021 the client doubled their annual sales thanks to the help from our advertising efforts. Had it not been for them running out of inventory right before Q4, we would have certainly tripled their sales year over year.
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UV Vodka's challenge was to "revive" the brand and to make UV Vodka relevant again in today's competitive market. The opportunity presented was to increase brand relevancy in the alcohol and distilled beverage industry by creating an innovative, strategic marketing plan that would include a healthy mix of paid social, search and social influencer initiatives.
We worked with consumer media, specialized media, general news, business, technology, entertainment, internationals, relevant trade media, and opinion leaders to help position the company in the US Hispanic and general market.
The sales team needed sales documentation to help the client followup and response time between different meetings. They also needed digestible content that they could use in large enterprise meetings.
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The Redux Group, a real estate group in the DC area, faced challenges in consolidating audiences for improved tagging and segmentation. The Marketing Specialist overseeing events and email marketing sought assistance.
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