I improved the over campaign ROAS by 312%. This was done by first finding ways to improve their listings and Amazon store so that we could increase the conversion rate.


1. Here is the Amazon store I created.

2. Updated the listings and A+ content


All of these SEO, listing, store, and campaign improvements helped increase the organic and sponsored traffic.



3.12
ROAS

The Challenge

Aarke had SEO and advertising challenges that required someone experienced to help them gain market share against their competitor, Sodastream.


Aarke sells at a much higher price point than Soda stream and I had to help portray Aarke as a luxury brand compared to the competitors.



The Process

The process required me to complete a completive analysis and keyword research to understand how the Aarke Amazon listings ranked organically and sponsored against key competitors.


After running and analysis, I found that the listings needed to be optimized with the appropriate keywords, along with A+ content revisions. Once the listings were optimized accordingly, I focused on improving the advertising campaigns.


The advertising campaigns needed to be optimized and I also created sponsored brand campaigns that showcased the luxury branding of Aarke. Aarke sells at a higher price point so it was imperative that the sponsored brands highlighted Aarke as a high end brand compared to Soda stream.

The Solution

I improved the over campaign ROAS by 312%. This was done by first finding ways to improve their listings and Amazon store so that we could increase the conversion rate.


1. Here is the Amazon store I created.

2. Updated the listings and A+ content


All of these SEO, listing, store, and campaign improvements helped increase the organic and sponsored traffic.



Skills Used

Paid Ads,Branding,SEO

Industry

Home & Garden

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

0.25

CPM

Bridge X Funding

Converting the language of hard money lending into visually appealing posts and eblasts.

0.88

CPL

TecPeople

They wanted to build an e-learining platform and grow to Latin America.

Social media engagement : paid and organic campaigns.

Lead generation & marketing automation. 

3

CPO

TBO Underwear

Scale a brand that couldn't get past $30k/mth in Facebook Ads. Now hitting target CPA of $30 at $100k+ per month in spend on FB.

Noom

Funded startup app in the weight loss space. Overwhelmingly negative online reputation for key brand terms. Experiencing trouble driving and sustaining any meaningful amount of qualified non-brand traffic through SEO.

Any Place

In the bustling world of remote work and corporate travel, Anyplace, a provider of flexible-term furnished apartment rentals, seeks to stand out. Their mission is clear: provide quality accommodations equipped with reliable, gigabit-speed internet for remote workers, corporate travelers, and creatives. Email marketing plays a crucial role in building trust and credibility with their audience, helping them convert subscribers into loyal customers.

Wise Lines

Wise Line Tools, a power tool retailer, faced challenges with web sales and marketing. The responsible individual sought Mayple's assistance.

U.S. National Whitewater Center

Tucked away in the heart of North Carolina, the U.S. National Whitewater Center, a nonprofit organization, thrives on an unwavering commitment to fostering outdoor access for all. Their mission is as grand as it is noble: to build resilient communities through the promotion of healthy and active lifestyles, environmental stewardship, and the celebration of family and civic togetherness. The Whitewater Center understands that we all share a common genetic code compelling us to explore the great outdoors and share these experiences with others. Their approach is simple yet profound: make connecting with nature compelling and accessible, and extend an open invitation to all. This is the story of how Mayple helped revolutionize their approach to email marketing, turning it into a catalyst for more profound connections with their audience.

Oakland Museum of California

Unlock your museum's marketing potential with Mayple! Join the Oakland Museum of California (OMCA) on a transformative expedition toward enriched engagement, enhanced metrics, and sustained growth. Mayple's expert approach has reshaped OMCA's email marketing strategy, propelling them to new heights.