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We were able to add $50k/month in increased revenue to their bottom line without much cost increase.
This client was primarily a marketplaces brand, and they couldn't profitably scale their website marketing online through paid advertising.
As part of their digital website agency, we helped them improve their SEO rankings, and also completely rebuilt their paid advertising from scratch.
Our unique approach to catalogue datafeed optimization allowed us to improve their shopping campaigns exposure; while increasing sales, ROI and margin.
We also used our detailed structure for paid ads campaigns to increase scale.
We were able to add $50k/month in increased revenue to their bottom line without much cost increase.
Paid Ads,Google Shopping,Paid Ads,Marketing Strategy
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Lyst are a global fashion affiliate.
Their challenge was to understand the search intent of their inventory so that they could optimise it for Google either by merging search categories or by leaving them unmerged.
As one of the world's leading news agencies, Reuters goes "back to the start, where there’s no bias and no agenda to tell the real story," thereby providing a critical service all Reuters employees deeply believed in. Yet as a small business unit in shrinking industry (Publishing) within a large company (Thomson Reuters), the news agency was severely limited in both staff and budget.
My challenge was to help grow revenue through the digital marketing channel for the news agency with only $100k-$200k budget and no staff support within the new agency.
We started work with Timber Joinery Perth, a local Perth-based business bespoke timber furniture, doors, windows and joinery, soon after they had launched in the market.
As a fresh new brand in the market, they started with no sales pipeline and needed a way to find new customers at scale, and quick.
In the realm of healthcare, CareWise Solutions stands as a beacon of support. They provide The Caring Place HUB app in employee benefits packages, offering assistance to caregivers among their staff. This comprehensive app includes educational resources, virtual care providers, vetted wellness and care management apps, access to legal and life planning services, counseling, and a treasure trove of over 200 caregiving resources.
The American Printing House for the Blind faced challenges with Mailchimp set up using audiences instead of groups. The Marketing/Communications department sought Mayple's expertise.
In the realm of publishing, Magnetic Press LLC stands as an industry leader, specializing in games and art books. The challenges of enhancing email marketing strategies, particularly for a small business, are not uncommon. This case study illuminates how Magnetic Press LLC overcame these challenges through their partnership with Mayple, setting their business on a trajectory of improved engagement and growth.
In the realm of timeless baby clothing, Feltman Brothers, with a rich history spanning a century, faced challenges in navigating the nuances of modern marketing, particularly in email campaigns. This case study delves into how Feltman Brothers overcame their marketing hurdles through a transformative partnership with Mayple.
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