Join us LIVE ✨ Create the Right Strategy to 10X Your Business in 2024.
The new strategy achieved a 16% open rate (increasing from just 9%) and an impressive 13.2% click through rate. This targeted engagement strategy resulted in a 290% growth in email marketing revenue year over year.
Samsonite had a CRM database of customers but had not sent an email in over 6 months. They were looking for a fresh approach for its email marketing program to re-engage and nurture current and new customers. The challenge was to establish a new strategy and approach that would improve email open rates and click through rates to ultimately increase its ecommerce sales for its travel bags, luggage and accessories.
The strategy and approach consisted of redesigned email templates that were more visual and simplified, personalized messaging, and triggered email program to establish re-engagement and ongoing interest. The email strategy consisted of a welcome email series and re-engagement campaign, personalized birthday and anniversary email offers, a bi-monthly promotional email series and a post-purchase email series. The strategy was centered around a personalized and triggered email series leveraging customer data and engagement triggers.
The new strategy achieved a 16% open rate (increasing from just 9%) and an impressive 13.2% click through rate. This targeted engagement strategy resulted in a 290% growth in email marketing revenue year over year.
Email Marketing
Style & Fashion
Put your e-mail in and we'll arrange a consultation call for you
DigiCom was brought on to launch Merit beauty for the first 3 month before brining back in house to leverage of growth and performance marketing backgrounds to see expedited success.
Michelle wanted to build a Podcast and Instagram community around learning the French language as an adult, as she was living in Paris and found it difficult to access easy resources which would help her acquire fluency faster. She particularly wanted to focus on high quality audio resources.
She wanted to spend $0 in paid marketing, and build the community organically.
In the world of travel, YOLLO Group Services, Inc. stands as a leading travel agency, specializing in all-inclusive packages for events such as Essence Festival, Urban Fiesta, and NBA All-Star. These packages not only provide access to the hottest events but also offer excursions, party passes, drink specials, and an abundance of fun. As a Manager at YOLLO Group Services, the challenges of email marketing were a roadblock to unlocking their marketing potential. This case study delves into YOLLO Group Services' partnership with Mayple and the transformation that ensued.
Implant Ninja, an online education company, entrusted Mayple to enhance its email marketing strategies. As the customer success and operations manager overseeing email marketing, the individual faced challenges in implementing learned strategies due to limitations with Mailchimp and organizational constraints.
Wise Line Tools, a power tool retailer, faced challenges with web sales and marketing. The responsible individual sought Mayple's assistance.
MelioGuide, a leading online provider of safe and effective osteoporosis exercise programs, encountered challenges stemming from the complexity of MailChimp. The Marketing team, responsible for all marketing and website operations, sought Mayple's expertise.
We're currently not vetting new experts,
we'll be back soon.
Hire top vetted marketers
