Client currently scaled into multiple channels and exceeding goals
Client was managing their own ads and wanted to expand channels and capabilities within existing channels.
Expanded to new channels and ad types
Client currently scaled into multiple channels and exceeding goals
Paid Ads,Paid Ads,Paid Ads,Paid Ads,Paid Ads,Google Shopping,Paid Ads,Marketing Strategy,Web Development
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The challenge at Constellation HomeBuilder Systems was to develop the groundworks for marketing initiatives to influence select accounts and persona's in the vertical market of construction and homebuilding. The marketing team required the introduction of initiatives that included demand generation, nurture programs, direct mail promotions, events, and product promotions.
Gradelink offers schools a comprehensive and user-friendly software solution, streamlining administrative tasks, improving enrollment processes, and supporting the mission of educational institutions. Despite their innovative software, Gradelink faced challenges in effectively communicating their offerings through email marketing.