
We were able to produce great content but we also learned through the interviews and data collection what was working on the platform and whats was not. We partnered with key publications in the industry to promote the platform.
RapNet is an online platform for diamond dealers and jewelers to trade with each other around the world. The biggest challenge we faced was not getting people signed up was getting people to use the platform to the fullest capabilities.
I was the marketing manager that created a content strategy to educate users and prospects on the benefits of trading using our platform and features that they might not know about. I created a year-long plan that included webinars, interviews, and blogs to get the word out.
We were able to produce great content but we also learned through the interviews and data collection what was working on the platform and whats was not. We partnered with key publications in the industry to promote the platform.
Content Marketing,Marketing Strategy,Marketing Strategy
Style & Fashion
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instaMek's #1 goal was to reduce their CPA (cost per acquisition). Bringing a relatively new service to the market, instaMek knew that their current service provider could be doing more.
They wanted to see a decrease in their CPA, but also an increase in conversions to grow their already expanding business. They knew that working with the right PPC agency would help them achieve those goals.

Roots Natural Kitchen, a fast-casual restaurant chain specializing in salad and grain bowls, faced email marketing challenges that hindered their growth and engagement. This case study delves into their collaboration with Mayple, leading to substantial enhancements in email design, audience segmentation, and overall email marketing strategy.

Unlock your museum's marketing potential with Mayple! Join the Oakland Museum of California (OMCA) on a transformative expedition toward enriched engagement, enhanced metrics, and sustained growth. Mayple's expert approach has reshaped OMCA's email marketing strategy, propelling them to new heights.