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In month 1 we were able to improve CPMs by 27% and CPCs by 37%, ultimately resulting in a more efficient CPA despite a drop in website CVR associated with seasonality. Presently (month 8) , we've brought CPMs down an additional 29% and CPA down 37%.
Struggling to combat high Facebook CPMs which resulted in costly CPCs and consequently high CPA
Launched new ad account so that we can start fresh and began audience testing, creative format & messaging testing, and implemented a content strategy
In month 1 we were able to improve CPMs by 27% and CPCs by 37%, ultimately resulting in a more efficient CPA despite a drop in website CVR associated with seasonality. Presently (month 8) , we've brought CPMs down an additional 29% and CPA down 37%.
Paid Ads,Paid Ads,Paid Ads,Google Shopping,Content Marketing
Beauty
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This is a fairly young business that the client started in this spring, so reaching a proper sales volume was part of the strategy as well.
Global Edge Markets operates at the intersection of business and digital marketing consulting in the bustling environment of New York. As a project manager, Daria plays a crucial role in orchestrating projects and closely collaborating with the business development department.
Idahoan, dedicated to bringing quality potato products, faced challenges related to bandwidth and growing subscribers. The Head of Marketing sought Mayple's guidance.
Ready to revolutionize your marketing approach? Partner with Mayple and embark on a transformative journey toward enhanced engagement, improved metrics, and sustained growth. Contact us today to explore tailored strategies that will redefine your marketing trajectory.
Unlock your museum's marketing potential with Mayple! Join the Oakland Museum of California (OMCA) on a transformative expedition toward enriched engagement, enhanced metrics, and sustained growth. Mayple's expert approach has reshaped OMCA's email marketing strategy, propelling them to new heights.
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