
The Updated listings & A+ content helped improve conversion and we began not only getting sales from the actual PPC campaigns but also total sales as we were converting organically quiet well. Amazon loved the new results and conversions and pumped up the listings organically and total sales improved a lot! Targeting product pages also saved money and created a great ACOS.
Olivia & Pearl came to me because they hadn't started Amazon Advertising campaigns yet on they're products. Seeing as fine jewelry is a tougher niche to sell in the Amazon space. High priced jewelry usually sells better in brick in mortar shops. So the challenge was to make the jewelry so appealing to customers that they couldn't say no!
After doing research on Olivia & Pearl and researching potential competitors what I realized what needed the most work was not the actual PPC campaign itself but creating a beautiful listing especially through A+ content. I focused on copy writing in the listings adding SEO keywords & creating beautiful A+ content working with the company getting the best pictures going. Last started a product targeted PPC campaign.
The Updated listings & A+ content helped improve conversion and we began not only getting sales from the actual PPC campaigns but also total sales as we were converting organically quiet well. Amazon loved the new results and conversions and pumped up the listings organically and total sales improved a lot! Targeting product pages also saved money and created a great ACOS.
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The main challenge and barrier were to turn a powerful offline process into an almost entirely self-service one. After many studies, we have seen that the public is familiar with the old way of measuring and physically reaching the store. some say it's a breakthrough in the online medical e-com industry.
Cine packs was struggling to create profitable campaigns and often broke even for their digital products on Facebook and wanted to increase their ROAS to atleast a 3x. They also wanted to launch ads for their new eCommerce store to sell physical products. Moreover, they were not sure about tracking and needed someone to separate their free downloads from their paid downloads.

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