Our team was able to get a 220% lift in revenue over the course of 6 months, reversing the past 3 years of declining performance.

0
ROAS

The Challenge

Client was struggling with a business that had steadily decreasing revenue over the course of 3 years. This was sped up by the fact they went through an acquisition that wasn't integrating with their parent company quickly.

The client has over 5,000 SKU's, and a percentage of sales comes over the phone, losing performance insights.

One of the areas our client was struggling with was that they wanted to continually increase the ROAS targets; which was driving down spend and overall revenue. This was even more challenging, given some of the tracking challenges.

The client also didn't have a cohesive affiliate or promotions strategy.


The Process

Our team did a deep dive of historical overall performance by SKU; and starting working on the secret, highest performing products; both recent and over the past 7 years.

We integrated call tracking that passed product revenue back to Google Analytics.

We helped them replace an under-performing affiliate agency; and create a promotions strategy.

The Solution

Our team was able to get a 220% lift in revenue over the course of 6 months, reversing the past 3 years of declining performance.

Skills Used

Paid Ads,Paid Ads,Paid Ads,Google Shopping,Marketing Strategy

Industry

Health & Wellness

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

Stellar Construction LLC

The client wanted to use a website to generate leads online. They had a website designed and

built. After six months of their website being live, they had generated zero website leads. That’s when they contacted us to help them with their inbound marketing.

0.75

CPL

Dentive

Launch Google and Social Ads to drive new patients to the dental offices.

iKippahs

iKippahs brand is a DTC premium fashion brand with a small finite audience.

They had a small budget to get ROI positive.

Lots of competition in the space.


2.6

CPR

HastyCart

HastyCart is an online grocery ordering service. They reached out to me for help with:

  • getting new customers
  • increasing their purchase rate

Implant Ninja

Implant Ninja, an online education company, entrusted Mayple to enhance its email marketing strategies. As the customer success and operations manager overseeing email marketing, the individual faced challenges in implementing learned strategies due to limitations with Mailchimp and organizational constraints.

TPI

Mondiale, specifically TPI, is a dynamic publication house focusing on three magazines dedicated to the live events industry. As the Events Manager and Marketing professional, A. Clarke plays a crucial role in organizing social networks, managing content, implementing email marketing strategies, and running paid ads.

Northeastern University

The Northeastern University Off-Campus Engagement and Support office plays a vital role in assisting NU students during the apartment search process, providing valuable insights into renter's rights, and offering support through available resources. Their communication channels, including newsletters, emails, and social media, are key to connecting with students effectively.

Feltman Brothers

In the realm of timeless baby clothing, Feltman Brothers, with a rich history spanning a century, faced challenges in navigating the nuances of modern marketing, particularly in email campaigns. This case study delves into how Feltman Brothers overcame their marketing hurdles through a transformative partnership with Mayple.