From having just 5k followers to owning around 50k followers, I worked out the best for the firm and never comprised in the quality of content produced.
The result of the party to win the election is yet to take place in the year 2021.
Being a writer, I love exploring a lot of industries and one such industry is politics. In I-PAC (Indian Political Action Committee), we do digital and offline campaigns wherein I belonged to the Digital sector. I-PAC works out strategies and campaigns plans for DMK which is one of the most influential parties in India. It almost resembles the 'media' industry, in which, the work should be instantly submitted and should get ready to received work at any instance. Sometimes, working on Sundays was quite difficult but once I learnt the strategy, it became one of my favourite roles. I was given the role of managing the campaign - Vidiyalai Nokki Stalinin Kural (The voice of Stalin) and the campaign took place for 75 days. Stalin, the president of DMK, is the one who represents the DMK party and leads it. The leaders of DMK were campaigning for their party, and I made sure to cover them all digitally.
In I-PAC, I was hired as an Analyst. Tamil Nadu State has around 38 districts, hence DMK had 38 pages on Facebook, one for each district. I handled all the 38 DMK district pages on Facebook, the main DMK page and also the campaign VNSK's Facebook, Instagram and Twitter channels. I was in charge of posting content on all these pages regularly and make sure to keep engaging the followers in the most effective way. Planning out various strategies for the campaign to bring in more followers was one of my most favourite hobbies.
From having just 5k followers to owning around 50k followers, I worked out the best for the firm and never comprised in the quality of content produced.
The result of the party to win the election is yet to take place in the year 2021.
Content Marketing,SEO,Paid Ads,Paid Ads,Other,Copywriting,Marketing Strategy,Social Media Management
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I had a wonderful experience working with Vakilsearch in promoting their brand through different social media channels. Since Vakilsearch was a legal service provider, I learnt the techniques and tactics often used to promote such brands. Having worked with a B2C company, I would be analysing their customers' problems and stress upon them in offering good and best deals. India is a diversified country and thus, every state has different protocols, regulations and law system, nevertheless, the fundamental lies the same. For instance, the GST registration process varies in each state. The terms and jargons mentioned were challenging, however, in due course, I became an expert in writing more than 20 service pages and 200+ blogs for them.
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