During our initial analysis of the company we identified the following challenges:

• Lead Generation from Facebook Ads was incurring a high overall cost. However, the number of sign-ups and the click-through rate were not satisfactory;
• To improve quality scores and lower costs, we needed to create optimised landing pages but the website was a bespoke build and was extremely limited;
• A need to improve the number of conversions without increasing the budget due to constraints.

Small local business with one physical location and little online presence was opening a second seasonal location and needed help with digital marketing, and wanted to migrate to a point-of-sale system that was synchronized across locations.

We were selling a streaming service for a sports league. The goal was to leverage the iOS and Google Play App stores to generate large volumes of customers at the start of the new season. 

ROAM is a start-up luggage brand with a very unique product offering, premium luggage and travel accessories that can be fully customized by the customer. ROAM was challenged by the global COVID pandemic and needed to rebuild its marketing strategy as travel began to open up again.