
We manage to create a profitable healthy account, ready to scale
It has never been advertised on google before, so we had very little data.
Over 3.000 products.
Very Niche
Making a very exhaustive keyword research. Working on the product feed and attributes. Segmenting clearly the products. Creating and prioritising campaigns.
We manage to create a profitable healthy account, ready to scale
Paid Ads,Google Shopping
Automotive & Transportation
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Beyond the overarching objectives, our main focus was with undergraduate and postgraduate student recruitment through ongoing campaigns, as well as advertising university courses, open days, postgraduate open evenings and Clearing.
Specific examples of objectives set by Leeds Beckett also included:
1) Supporting the university’s growth plans through targeted and effective campaigns
2) Growing the number of applications
3) Improving efficiencies and reducing costs in all paid channels

In the dynamic world of startups and business scaling, effective marketing is paramount. The Idea Village, an organization dedicated to helping startup founders scale their businesses through a range of innovative programs, recognized the need to enhance their email marketing strategies. This case study delves into their journey of transformation with Mayple.