We were able to reduce their cost per lead by 72%.
They were looking for an agency to improve their ads creative & deliver stronger results.
We audited their entire ad account & creative process with a paid audit and made recommendations to boost their CPL.
We were able to reduce their cost per lead by 72%.
Paid Ads,Paid Ads,Branding,Branding
Finance
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Product: Twitter analytics and growth app
Challenge: The platform acquired 1M free users organically but very few converted to paid customers
Project scope: Convert free users to paid customers by leveraging email marketing, content marketing and influencer promotions
Results: converted 10% of free users into paid customers, both premium and enterprise
University of Georgia, SNAP-Ed, a vital organization funded by the Georgia Department of Human Services, plays a pivotal role in providing Supplemental Nutrition Assistance Program education (SNAP-Ed) across the state. This case study delves into their collaboration with Mayple, which led to significant improvements in email engagement, content delivery, and overall outreach strategy.