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This resulted in decreased send volume by 40% (and spend) while increasing open rates by 25%, all without negatively impacting existing revenue.
Tasked with improving engagement of large inactive abandoner list of 500k+.
Through extensive campaign analysis looking at ISP level reporting by segment and cohort, I hypothesized there were populations of the list that were over/under utilized. Through A/B and deliverability testing, I proved this to be true and gave recommendations on how to adjust filters and segments to optimize user targeting.
This resulted in decreased send volume by 40% (and spend) while increasing open rates by 25%, all without negatively impacting existing revenue.
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It's a house hold name in a very competitive market, the client was trying to lift the perceived value of it's products in the eyes of the customers.
Mad Viking Beard Company developed a new website and was migrating from WordPress to Shopify. As a $MM ecommerce company in the highly competitive men's health and body care niche, Mad Viking Beard Company required my services of an SEO expert to migrate their site from an SEO perspective and implement SEO Best Practices without experiencing any notable loss in traffic or revenue while improving their overall seo performance and organic reach.
Aviators Market is a unique platform, allowing individuals to list anything related to the aviation industry for sale. As one of the founder partners, J. Loparo plays a pivotal role in the platform's success.
Unlock your museum's marketing potential with Mayple! Join the Oakland Museum of California (OMCA) on a transformative expedition toward enriched engagement, enhanced metrics, and sustained growth. Mayple's expert approach has reshaped OMCA's email marketing strategy, propelling them to new heights.
In the competitive realm of construction payroll services, myconstructionpayroll (MC) found itself facing challenges in maximizing its marketing potential. Struggling with ineffective email marketing strategies and underutilized tools, the company sought a solution to elevate its engagement, metrics, and overall growth.
Wise Line Tools, a power tool retailer, faced challenges with web sales and marketing. The responsible individual sought Mayple's assistance.
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