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We have achieved much more than GrantMe had ever expected hitting best month after best month to date. Their revenue has increased by 456% in one quarter alone and they have no shortage of high-intent leads for their services. Most importantly, GrantMe has paved the way for Canadian high school students.
“When I found Edwin, I was referred to him by another colleague and had no prior experience working with him. Within our first meeting, I immediately gained confidence that he was the right person to run our paid advertising channels. Since joining our team, Edwin has had an incredible and immediate impact. He goes above and beyond to support us, not just with our paid advertising, but in many other areas. We have since hired him outside of paid advertising to consult on multiple areas of the company including data management. Since working with him we have seen the following:
CPA has decreased from $57 to $5
Increase 12x productivity in data management through dashboard automation
Our customer acquisition has increased by more than 5x in 1 Quarter
If you are ever wondering whether or not to hire him, feel free to reach out to me so I can tell you why it would be a huge mistake not to hire him.”
Madison Guy, GrantMe Founder and COO
GrantMe was looking to scale their business and grow in terms of getting more customers.
Our journey with GrantMe began by managing one paid media
platform but soon we began managing Facebook, Google, and Bing Ads. Our high-quality leads grew exponentially and we have developed new products to meet demand from different student demographics.
We have achieved much more than GrantMe had ever expected hitting best month after best month to date. Their revenue has increased by 456% in one quarter alone and they have no shortage of high-intent leads for their services. Most importantly, GrantMe has paved the way for Canadian high school students.
“When I found Edwin, I was referred to him by another colleague and had no prior experience working with him. Within our first meeting, I immediately gained confidence that he was the right person to run our paid advertising channels. Since joining our team, Edwin has had an incredible and immediate impact. He goes above and beyond to support us, not just with our paid advertising, but in many other areas. We have since hired him outside of paid advertising to consult on multiple areas of the company including data management. Since working with him we have seen the following:
CPA has decreased from $57 to $5
Increase 12x productivity in data management through dashboard automation
Our customer acquisition has increased by more than 5x in 1 Quarter
If you are ever wondering whether or not to hire him, feel free to reach out to me so I can tell you why it would be a huge mistake not to hire him.”
Madison Guy, GrantMe Founder and COO
Paid Ads,Paid Ads,Paid Ads,Paid Ads,CRO,Web Development,Web Development,Web Development,Marketing Strategy,SEO,Copywriting,Content Marketing,Paid Ads,Branding
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Shark Clean AU is the sister brand to Ninja Kitchen and they both faced similar challenges.
The brand was struggling to improve the ROAS of their online store above 300%, after getting a taste of 800 - 900% during the pandemic, when people being stuck at home all day every day was beneficial to a brand like theirs. The brand was already familiar to consumers who were used to seeing it at stores like Harvey Norman and Kmart, but now could no longer shop at those stores. Another challenge was not being able to offer discounts on their products deeper than the stockist retailer were offering.
The target ROAS was 500 - 600%. The channels they were using were Facebook/Instagram Ads and Google Ads. Facebook was an area of concern as they did not see consistent returns there, although the channel did very well during lockdowns.
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In the dynamic world of startups and business scaling, effective marketing is paramount. The Idea Village, an organization dedicated to helping startup founders scale their businesses through a range of innovative programs, recognized the need to enhance their email marketing strategies. This case study delves into their journey of transformation with Mayple.
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