Tax Team is a tax preparation and financial services company. Coming off of the Pandemic Tax Team's clients switched to digital tax platforms such as Turbo Tax, H&R Block, etc. This resulted in significant revenue and clientele loss. As tax season approached I was responsible for creating a winning strategy in less than a month.
At the time my role was Vice President of Marketing and I was directly responsible for auditing and creating marketing strategies for my team and me.
Preparation
Plan
Execution
Paid Ads,Paid Ads,Web Development,CRO,Email Marketing,Marketing Strategy
Professional Services
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As an exotic car brand from Italy that wasn't Ferrari or Lamborghini, there wasn't too much brand recognition here in the US for Pagani. Additionally, there wasn't any awareness for the new dealership that had only recently opened its doors. As such, the website wasn't gaining any traction before we took on the challenge.
Mondiale, specifically TPI, is a dynamic publication house focusing on three magazines dedicated to the live events industry. As the Events Manager and Marketing professional, A. Clarke plays a crucial role in organizing social networks, managing content, implementing email marketing strategies, and running paid ads.