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Brendon created a light therapy company that creates and sells lighting devices and kits that provide mental benefits. The company was started in 2018 and has since grown to over $500k in yearly sales while growing the team to 4 employees. As Founder & Ceo I have been responsible for engineering all products, designing website, marketing on Google, Facebook & Amazon, and everything else that comes with starting/running a bootstrapped brand. As with all of my projects I have scaled all marketing efforts while maintaining strict budgets & ROAS targets.
To personally start an e-commerce brand.
Brendon created a light therapy company that creates and sells lighting devices and kits that provide mental benefits. The company was started in 2018 and has since grown to over $500k in yearly sales while growing the team to 4 employees. As Founder & Ceo I have been responsible for engineering all products, designing website, marketing on Google, Facebook & Amazon, and everything else that comes with starting/running a bootstrapped brand. As with all of my projects I have scaled all marketing efforts while maintaining strict budgets & ROAS targets.
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Pollogen is a subsidiary of Lumenis, which means they are promoted on the same keywords, so we needed to understand in each country which keywords to target. Also, because of the long procurement process, we had to define a qualified lead to calculate ROI.
Branding
Belfius is one of the top 4 banks in Belgium.
They wanted to promote one of their latest product for B2C
As all Branding campaign, the challenge was to get as much Reach as possible with a limited frequency (4-5), a low CPM and a good engagement.
Another challenge is to make all Ads accepted by Facebook...which is not always easy when it comes to social issues. Product was new and wanted to challenge the former bank system... Facebook usually prevents ad content that put forward comparison between 2 products and saying one is "the best one" the former one is not "good" anymore and so....
In the heart of Munster, Ottawa, Saunders Farm stands as a 100-acre agri-tourism haven that hosts an array of community events, including festivals, weddings, Farm Camp, Haunting Season, winter festivities, and boasts the largest collection of hedge mazes in North America. As the Marketing Coordinator at Saunders Farm, the challenges of boosting engagement and optimizing their email marketing strategy loomed large. This case study delves into the farm's journey to harness their marketing potential with the assistance of Mayple.
Unlock your museum's marketing potential with Mayple! Join the Oakland Museum of California (OMCA) on a transformative expedition toward enriched engagement, enhanced metrics, and sustained growth. Mayple's expert approach has reshaped OMCA's email marketing strategy, propelling them to new heights.
Mondiale, specifically TPI, is a dynamic publication house focusing on three magazines dedicated to the live events industry. As the Events Manager and Marketing professional, A. Clarke plays a crucial role in organizing social networks, managing content, implementing email marketing strategies, and running paid ads.
University of Georgia, SNAP-Ed, a vital organization funded by the Georgia Department of Human Services, plays a pivotal role in providing Supplemental Nutrition Assistance Program education (SNAP-Ed) across the state. This case study delves into their collaboration with Mayple, which led to significant improvements in email engagement, content delivery, and overall outreach strategy.
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