New territories audience discovery
4X Cost decrease per new paying user
+17% Conversion value
Creative for new territories audience discovery
Worked in collaboration with Facebook Israel on video ads for eToro's new locals.
New territories audience discovery
4X Cost decrease per new paying user
+17% Conversion value
Paid Ads,Paid Ads,Marketing Strategy,Branding,Copywriting,Content Marketing,Branding
Finance
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Treasury Wine Estates is a multi-brand and multi-region wine company. I worked with the DTC business in the US to connect the consumer experience across its physical tasting room, website, subscription and phone sales channels. I was responsible for the functional roadmap for marketing and eCommerce DTC.
The Northeastern University Off-Campus Engagement and Support office plays a vital role in assisting NU students during the apartment search process, providing valuable insights into renter's rights, and offering support through available resources. Their communication channels, including newsletters, emails, and social media, are key to connecting with students effectively.