Reduced total cost per acquisition from several hundred dollars to ~$10-20 per lead on a consistent basis
Rebuild website using the WooCommerce platform. Deeply customized website experience and focus on MAP pricing policy compliance.
Website optimized to attract all regional parties of interest, digital marketing blasts to develop traffic routes, significant remarketing efforts to generate qualified leads. Monthly ads uploaded to match promotional changes from each manufacturer.
Reduced total cost per acquisition from several hundred dollars to ~$10-20 per lead on a consistent basis
Paid Ads,Paid Ads,Paid Ads,Paid Ads,Google Shopping,Paid Ads,CRO,Email Marketing,Marketing Strategy,SEO,Web Development
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Michael was unsure if there was a viable market opportunity to provide virtual dermatology to Americans. He needed a viable way to test his business idea quickly. He turned to me to build out a paid ad program to gather leads for Clear Health.
The two of us needed to determine viable benchmarks of the cost per lead to determine whether or not this was a profitable business venture to supplement Nefaire. Additionally, we needed to determine the best ad platform to reach people interested in online dermatology.
The client was a team of highly skilled developers focussed on building innovative Shopify apps. The company was first named Pix Applications. Although the client had support from a niche group of Shopify stores, they were having trouble scaling to the next level of business. This challenge is common for niche providers: how do you move from "1,000 true fans" to a market leader?
University of Georgia, SNAP-Ed, a vital organization funded by the Georgia Department of Human Services, plays a pivotal role in providing Supplemental Nutrition Assistance Program education (SNAP-Ed) across the state. This case study delves into their collaboration with Mayple, which led to significant improvements in email engagement, content delivery, and overall outreach strategy.
In the heart of Munster, Ottawa, Saunders Farm stands as a 100-acre agri-tourism haven that hosts an array of community events, including festivals, weddings, Farm Camp, Haunting Season, winter festivities, and boasts the largest collection of hedge mazes in North America. As the Marketing Coordinator at Saunders Farm, the challenges of boosting engagement and optimizing their email marketing strategy loomed large. This case study delves into the farm's journey to harness their marketing potential with the assistance of Mayple.
For businesses in the ever-evolving world of e-commerce, optimizing email marketing is the key to success. Feedmark Ltd, an e-commerce company, realized the importance of enhancing their email marketing strategy to boost engagement and ensure customer trust. This case study delves into how their partnership with Mayple ushered in a new era of growth and success.